SPEAKER_02
All right, this is going to be a special episode. I think that the best episodes we do are the ones where we highlight a business or a person who is amazing that you've never heard of. And that's what today's episode is.

The person that we have on Just Maw, she has built herself, I don't know, 10 companies that have combined, you know, they're worth $950 million. She, and not only that, it just has, she made a bunch of money or been successful with business, but she's just a force of nature. People that I respect think she's one of the best entrepreneurs in the world.

And that's kind of amazing for somebody who you don't know her name, you've never really seen her do interviews. You know, Paul Graham, when he met her and she was at YC, put her on the very short list of a couple of people with Sam Altman and a few others as the most impressive people. The people that he thought 30 years from now will have done the most and gone the furthest.

I was at a dinner, that's how I met her, and a friend of mine pointed out, he goes, that woman over there is the best entrepreneur I've ever met. And he's lived in Silicon Valley for 15 years. And to say that, that's high praise.

So I had to have her on the podcast to talk about everything from her beginning, where she was basically a loser amongst losers, losers in school. She talks about like, you know, not only was she not cool, even in the computer club, she got bullied and didn't really fit into school, didn't get good grades, really like, was just kind of like, school wasn't for her, she ended up dropping out of high school, because school wasn't for her, she's, but she started a business. And it started off as a very, and you know, when she was a teenager, she ended up making hundreds of thousands of dollars on this little server business that she was creating, just paying for her own video games.

We talk about that all the way to where she is today, building these biotech companies that are doing crazy stuff. And I asked her, I was like, were you like a science genius? How did you know to go with this? How did you have the confidence to go into a space like that? Like, I think we all, I think there's a part of all of us that wants to go do the big, bold, crazy, change the world thing, but we're afraid, like, who am I to go do that? At least that's a thought I've had. And it was kind of amazing to hear her talk about, she felt the same way, like, she's like, I got a C minus in biology and now I have like a nine figure, you know, $100 million plus bio company, like that's crazy to do that.

And how she approached that. How did she meet these scientists? How did she get the funding? How did she actually talk herself into doing that from rock bottom, where she was completely depressed, and didn't know what she wanted to do with her life to now, you know, living the kind of life she wants? The other thing that's in this episode that I think you're going to like is she talks a lot about the lifestyle and financial stuff that come from people who are already really successful. So she, you know, like, I'm going to give you a trigger warning now.

She talks about like, you know, yeah, I just like, I hop on my jet, like, you know, and I bought this jet, I bought it for this reason. Here's the tax write off that I got. She's very open and very clear about this stuff.

And I think for some people who are at the very beginning, it's going to feel unrelatable, or it's going to feel like, oh, yeah, you know, the classic YouTube comment guy who's like, easy for you to say you're already rich. But I think the important thing to figure out is she's successful because she always thinks this way. She talks about her mindset and that's why she was able to do this.

And also, I love when people talk about money stuff. I love when they're open and honest. I hate the billionaire who downplays it and pretends like, you know, they're flying coach and, oh, you know, money's no big deal.

And I, oh, you know, I don't, I don't really do anything with my taxes. No, I like to hear what people actually do, how they use money to improve their life, how they architect their businesses. She does that.

She's very open about it. So that's all in this episode. I think you're going to enjoy it.

This is an episode with Jessica Ma.

SPEAKER_01
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com slash campaign dash assistant. Now back to the pot. All right, everyone, a quick break.

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SPEAKER_00
back to the pot. All right, it's good to see you. Good to see you again.

I want to tell people the

SPEAKER_02
story of how we met, which is not like this extravagant story, but it is one that I don't know. It's like it's this thing that happens that is like I would have bet anything that you're an interesting person just on the way that this meeting went. So we got a dinner together.

So that's like signal one, you know, a friend hosts a dinner. And it's like only friends inviting friends to this thing that's going to be like, you know, some sort of founder investor type of dinner. So already you got filter number one filter number two is I'm sitting at one end of the table, you're sitting at the far end of this other table.

But our mutual friend, C.A.va tells me he's like, I was like, Oh, what's her name? And he's like, Oh, yeah, that's just ma. He says, he's like, Yes, she is the most impressive entrepreneur I've ever met.

And I was like, Okay, I didn't even ask. And I just says that and he's basically this extreme compliment. And I was like, that's extreme.

And he's like, Yeah, she's extreme. And I was like, Okay, I got to know more. So already I got a signal.

Next thing I noticed that you had your dog in the restaurant. And I was like, Okay, that's awesome. Love dogs, dogs here.

And later I was like, is this like a service animal? This is kind of like a nice restaurant. And you were like, Yeah, Amazon, you could buy this for $10 this vest and like, look, and you flash me like an FBI badge that was like a service dog thing. And I was like, Did you buy that? And you're like, Yeah, this is great.

And I was like, Wow, this person is just, you know, so there's only a little signal, somebody who rolls by their own little rules, my friend telling me that you're, you know, one of the most baddest people that he's ever met literally in the game of entrepreneurship. And, and then when you did your intro, you said something, you go, Yeah, I'm working on, like, I started this thing in DaNero, which I've heard of. And you were like, you know, it started that.

And now I sit on the board, like, you know, whatever, 10 companies. And we do like bold science bets. And you didn't even explain it.

And I was like, Okay, well, you have my interest. What's a bold science bet? And you're like, you know, like, curing cancer, but not like the typical way like this other path to curing cancer, you like, you're like, kind of nonchalantly gave me some answer as to what a bold science bet would be. And I was like, Okay, say no more, I need to meet this person, I need to get to know this person.

And I've gotten to know you a little bit now. And yeah, you are just that impressive. So this is my buildup.

That is my perception. And tell me what that feels like to hear, because that's people never tell you their actual perception, first impressions, as they remember it, you know, in their own head.

SPEAKER_03
That's amazing. It was super fun to have that dinner and we you that night, I just had a good feeling that we were going to have a fun time. And normally I don't go out.

I'm kind of like a loner. I like to be at home and, you know, just take it easy after work. And, you know, it's a lot to deal with with 10 companies, we're going to add more companies this next year.

And I'm trying to figure out like, where do I want to spend my time as an entrepreneur? And that's an ongoing question. I'm sure we'll talk about that. But I've heard about you.

You know, I've seen your podcast and you're famous. So it's kind of an honor to get to be friends with you too. So

SPEAKER_02
well, the other thing that's cool is you have a holdco. And like, you know, if I was going to say, what are some of the themes of like, almost like entrepreneurship trends, like, you know, there's fashion trends, but now there's entrepreneurship trends. One of the entrepreneurship trends is this hold personal holdco model.

But what most people are doing with the personal holdco, I would say is kind of like small boy stuff. It's like, we acquire this little SaaS app or like, you know, I'm going to, I'm going to buy this, this plumbing business. And I'm doing this holdco to roll these up.

And you kind of have a holdco, but you also have the big venture change the world kind of thing inside of it, which I find really fascinating. So you're like, yes, I'm doing a holdco, but the holdco is going to be all sort of game changers type of like, go big or go home type of vets. I find that really interesting.

I also think that another entrepreneurship trend is doing hard stuff. So I think Elon really popular, you know, popularized like, yeah, you can create the next kind of app. And that's cute.

But I'm going to make rockets and electric cars. And then, you know, then you have AI and Sam Altman. And that's like, you know, the kind of cutting edge science do hard stuff movement.

And I think you're a part of that too. And so I really like that you're here because you represent, you know, some intersection of these trends. And there's very few people that really play that game.

And that's what I wanted to learn from you today is, is why do you play that game? And how do you do it? But let's give people like, I guess, the quick background of you. So can you give me kind of like your, how do you introduce yourself when you're trying to brag a little bit about, you know, why anybody should pay attention to what

SPEAKER_03
you have to say? I'll, I'll be honest, I'm really shy. And it's hard for me to talk about these things because everyone I meet is so impressive. So no matter what, I feel like the dumbest person in the room and the least successful person in the room.

And, and so that's really hard to be to talk about still. But just to catch everyone up, I'm an entrepreneur. I've started so many companies now.

My first company was called Indadero. And Indadero is a financial SaaS company. We do accounting, tax, bill, P management, software and services for businesses.

And our customers were companies like Slack, Stripe, Pinterest, DoorDash, Instacart, Coinbase. And I started that straight after college. I studied computer science at UC Berkeley.

And when I was a senior at Berkeley, I was running in the computer science club. And I brought in these speakers. And one of the speakers I brought in was this kid named Sam Altman.

He was building a company called Looped. And I'm like, Hey, Sam, what should I do after college? And he said, Oh, you should do I see and you help review my application and the rest of this history. So I did that for 10 years through that a few hundred people valuation and the hundreds of millions of dollars.

But the way I built that business was I didn't raise traditional venture funding. So I didn't bring in VC capital. I only brought in some angel investors.

I was able to retain most of the ownership in the company. And, and it's a cash flowing, you know, profitable business to this day. So that was kind of my first foray into business.

And lots ups and downs and like, you know, being weeks away from insolvency multiple times over. And I think it's because we were under capitalized. And I always ran things a little too close to the edge there.

And, and I was pretty public about that. I mean, if you Google search me, you'll see that I've survived a bunch of near death experiences with that business. And eventually I, I realized I didn't want to be a CEO anymore.

I grew up with this mindset of you have to be the operator. And if you're not the CEO and make a company a unicorn, you are a failure. And I just didn't that didn't land well with me.

I, I Google searched, you know, the world's billionaires. And I'm like, how do these people become billionaires? And most of them built companies, a lot of them were diversified holding companies. And they held on to these companies for decades.

And a lot of them, they weren't the CEO or the operator. They were more like investment manager. And I mean, Warren Buffett's a great example of this.

But there are many, many more like that. And so that kind of got me thinking, hmm, am I doing this wrong? Am I just listening to Silicon Valley rhetoric that's pointing me in the wrong direction? And, and then a few years ago, I went through really tough experience where my boyfriend, who I was living with, died very unexpectedly. And I was going through really dark period after that, where I was not able to work.

I just couldn't, I woke up in the morning and I'd be super depressed. And I didn't want to do anything. And I thought, what would I do if, if I was going to die this year, if this was my last year here, because I'm so depressed and I have to make myself happy, what would I do? And running a company was not on the list.

So I immediately hired a CEO for Ninaro. I had another company that I had started that I brought in a friend to run. It's a litigation fintech company.

And that company originates and funds lawsuits. So, you know, like the personal injury billboard you see on the side of the road, we do that in a very sophisticated way. A lot of details I really would wish I could talk more about, but, you know, I don't want to invite competition there.

And then I've started a bunch of other interesting businesses like that, which also, if you go look at my website, mawai.com, I don't go into much detail. Actually, I don't mention any of the detail on these businesses for the same reason.

I'd rather build quietly and come up with these really interesting ideas, find someone to go build those businesses. And a good chunk of them are businesses that would just print cash, but a lot of them are more bold. And that's why I got interested in the biotech stuff.

I just thought, what would I do if I wasn't scared of failure? And after my boyfriend died, I thought a lot more about that. I thought, like, I shouldn't be scared of trying and failing because I'm seen rock bottom. I can't, my life can't get any worse than it is today.

So, I might as well try something, you know? And that's where I landed with that.

SPEAKER_02
That's an amazing story. And that question of like, what would I do if I wasn't afraid of failing is like up there in the pantheon of great questions, I asked myself that same question and it changed. I wouldn't be doing this podcast if it wasn't because I had three paths that I had written out.

I remember I made a Figma file and I was like, drawing like a flow chart of my life. And I was like, I could start a company and maybe it'll be this, maybe it'll be this. And that was like, you said, the Silicon Valley rhetoric because what gets written about is the visionary CEO, founder, who creates the next big thing.

And that's the movies are about social network and you know, the tech crunch articles are about that. The VCs want you to be that because they're like, yeah, sweet. I get to write a check and chill and like, you go do the like, you go win the lottery and do all the hard work at the same time.

Like do the low odds hardest thing you can do, you know, over there. So, I was like, I could go start a company. I could invest and just kind of like be on the other side of that.

That's, I don't know if that would be the most fun thing that I would do. And then I was like, and I really wrote, or I could be Tim Ferriss. And I was like, I think I want to be Tim Ferriss.

I was like, well, why don't I just do that? I've been thinking about this for like seven years in the back of my mind. And I was like, well, because what if I'm not, what if it doesn't work? Then I'm just a guy with a podcast. It's cool to be Tim Ferriss.

It's not cool to be the guy with a podcast, like a podcast, just normal podcast or with 100 views or listens for a episode or something. And I was like, all right, so am I just gonna not do it because I'm afraid that I might fail at it? Like, what's the worst I could have? And I had this whole talk with myself. You know, the most important talks are not with mentors, it's the talks with yourself.

And it sounds like you had one of those two where you were like, what would I do if I wasn't afraid to fail? Can you just talk a little bit more about that talk with yourself? Because I think everybody should have that some version of that talk with themselves. Yeah, I think just expand

SPEAKER_03
on that. A big question I asked myself was also, how will I deal with the insecurity of feeling like a beginner and terrible at something despite the fact that for the past 10 years, I got pretty good at being a CEO and running a business. I'm sure you felt the same way, right? Where you're a great entrepreneur, and then now you're getting into, you know, building content and interviewing great folks.

And that's the new skill set that you had to become good at. But for a while, it's awkward. And like, I'm sure your first videos were not nearly as good as the ones that you posted over the past few months, right? And so that's a lot of the self-talk.

It's like, oh my God, I didn't do a good job. I still don't know what I'm doing. People don't take me seriously.

So I even take myself seriously. And meditating on that and thinking, you know what, it doesn't matter because I'm having a great time. I'm learning a lot.

And the outcome will work itself out. That's not ideal at that. But how about for you? What are your other best practices?

SPEAKER_02
Yeah. So being a beginner at being okay, like that mental prep for yourself of I'm going to be a beginner at this, I think is also a very important part of that conversation. I'm glad you said that because it's one thing to just say, well, what would I do if I wasn't afraid? But then like, the fear is still going to be there.

It's not just going to disappear when you ask that question. And the fear is what the fear of being wrong, failing, looking dumb, all those things. And so that beginner conversation is important, which is cool.

If I go into this, I'm going to start as a complete beginner. I'm going to get better at it over time because I'm good at learning and I'll try. And, you know, if I don't need to become the world expert at this, but I need to become competent at this, and that might take me six months to a year, that's like a reasonable expectation.

If I really put my mind to this, it reminds me of the story I've told on the pod before of Moise Ali, who created Native Deodorant. And Deodorant is not Caring Cancer or whatever, but it is, you know, still it's a totally different space. And so when he told his friends, he's like, I think I'm going to create a deodorant brand.

And they were like, cool, random, you know, do you even wear deodorant? Like, do you know anything about deodorant? And he's like, today, I know nothing about deodorant, but in six months, I'll know everything I need to know about deodorant. And that idea of like writing yourself a blank check, I think is really important to starting anything. And you told me this when I was like, dude, you're like working on crazy science stuff.

I like that idea. And I wish I could do that. But it feels above my intellectual pay grade.

Are you just a science genius? And you were like, no, I got like, you were like, I got like a C in biology in school. And then like, you know, you're like, I hired a tutor to like, as an adult to like learn about this. And I watched TED Talks and podcasts.

And then I flew out and I met the scientists and talked to them. You just did all of the like, normal blocking and tackling, I feel with like, just like, is that how you would describe it? Like that was totally different for me. I just put you on a pedestal.

I was like, oh, maybe she's doing it because she's just smarter than all of us. And that's why she could do this and nobody else can.

SPEAKER_03
No, I still have major insecurities that are about this. In fact, last night I dreamt again, this is a recurring nightmare where I am getting C's in school and I am very close to flunking and having to repeat a grade. And I got C's in by and also in biology when I was in high school.

So I thought I could do a lot of things with my life, but anything related to biology is not one of those things. And then when I was, so I was on the cover of Ink Magazine, a bunch of years ago. And there was a woman who was on the cover a month before me, her name's Elizabeth Holmes.

And, you know, obviously, y'all know what happened. And so when she got, you know, when Thyrnos went under and the whole thing happened, I thought, wow, bio is really hard. And I would be so paranoid and scared of doing anything in biotech because I don't want to go to prison.

Now, obviously, you know, there's more to the story there and I don't think I'm going to go to prison. But like the thought crossed my mind, like, should I even risk my life and my career if everything's okay? Like, why do something hard and where the last woman who tried to do something here, you know, got, you know, totally destroyed by the media and is now in prison? Like, that's not really good inspiration for me to try to be the next Elizabeth Holmes, but he didn't fuck up as bad, you know, that's so that went through my head. And I had to overcome that.

And then eventually I decided, you know what, fuck it, I want to give it a try. I'm wanting to, you know, just learn and so I hired a biology tutor, I like digested all the information. And I brought in people who've been running biotech companies and who had been part of big bio.

So that's, that's really how I operate. It's just bringing other people smarter than I am. Another question I would want to ask you, and it's something I asked a lot of my best friends is, what would you do if you were a billionaire? And if you had like billion in hard cash in the bank account and you were not allowed to do what you're doing today, how would you devote your life? And it's so fascinating to hear the answers that I get from my friends.

And I'd say, occasionally, it's, I'm doing what I'm doing today. I would just keep on doing that. I hear that from my more successful friends, but from people who hadn't made it per se, it's very thought provoking.

SPEAKER_02
That is a great question. I can tell a quick story, and then I'm going to answer that question. So the quick story version is, when we got acquired by Twitch, I grabbed, I was like, first day, what do I want to do? I was like, let me go find my people.

Because I went into this, all of a sudden, I'm in a company of 2000 people who, you know, each are doing their little function in this company. And I was like, where are my entrepreneurs at? Like, where are the people who like to like, you know, make it happen? And so there was a company that had gotten acquired a few years earlier, and three years earlier, and they got bought for like, I don't know, I want to say like $100 million. And the founder was one of the founders was still working there.

And so I, we go out to lunch, and I was like, can we meet? He's like, yeah, let's go to the cafeteria. I was like, no, no, I just need to leave this building. I'm having like big company claustrophobia, they need to get out of this building.

So we go to a lunch and I say, why are you still here? And he's like, what do you mean? Like, it's going great. We're working on stuff. I'm like, yeah, but like, you know, is this what you want to do? Like, you're here, you're three years in, and I'm looking in the mirror thinking, you know, do I want to be here in three years? There's no way I want to be here three, four years from now.

You're going on to year four, and you're drinking this company Kool-Aid. What happened to you? Why are you still here? And he was like, you know, slightly offended, but he was like, no, it's great. I'm having fun.

I'm learning a bunch. I go, let me ask you the question differently. It sounds like what you're saying is you don't want to be doing anything else, right? He goes, yeah.

And I go, so let's say that I put $100 million in your bank account. Tomorrow, would you show up to work? And he's like, well, no, like I'd be, I'm like, okay, so you're doing it for the money. Okay, now we've established that because if I, all I did was I changed the money part of the equation, and now your answer is very different.

He's like, well, I would buy a ranch and I would, you know, I have four kids and we'd be outside all day. But then on the side of I'd be building this type of project, I was like, okay, so that's what you really want to do. I'm not saying you have to go do that, but let's at least be honest.

I didn't like the part where you were telling me this is exactly what I want to be doing with my life. And I can say today, there's things, there's a part of my life like this podcast part of my life, that is exactly what I would be doing, regardless of what the number is in the bank account. And there's a part of my life where like, we spin up companies, but like we spin up companies, like for example, we just spun up a company that is, I would say it is opportunistic.

It's not the most fun sexy company in the world. I don't want to operate it forever. I'm like, oh, this business will work.

It'll be successful. It'll have a great exit or provide a great return. It'll put millions of dollars in people's bank accounts in the next three to five years.

And that is good. But if I was totally post-economic, there's no way I would spend an ounce of my energy doing that company, like just the reality of the situation. So I'm like, partially following that philosophy, but not all the way yet.

And I'm kind of honest with my, at least I'm honest with myself of like, yes and no. But my answer to the question of if I was totally post-economic, you know, I have more money than I'll ever be able to spend, the thing that I would do is I would teach and I would either just teach in the way that I do today, like podcast, write a book, you know, just basically be curious, go learn something and then explain what I learned to people who don't have the 12 hours to go down the bioelectricity rabbit hole, you know, but that's what I would do. Or I would extend that if I wanted to be a little more ambitious and I would actually create a campus and a school for people like me and be like, cool, let me create the ideal school that I wish I had when I was younger and do that.

I just don't know how much, I don't know how much that would be fun, like the kind of reward versus extra effort that that takes versus creating content online and doing the same thing, but not having any of the like students and physical campus and stuff that I need to deal with. You should talk about that sometime because I've

SPEAKER_03
thought about that as well. I wish there was a better school for me and for people like us who are, you know, we're creative, entrepreneurial, quirky and the traditional school system does not like satisfy our needs. And what's cool about it is, you know, if let's say we came up with a concept for how we would do this, like I would just put my whole team behind it and then we'll find a way to find the money and then it will just manifest like these things don't have to wait until you have a billion dollars in cash is the point.

And but I asked you the question because I found that bio was on my list. Like, oh, I would do more bio stuff. I just fund it and like, but I know people who could fund it.

So I could just call them and have them fund it and I, I don't need to fully fund it and I'll manifest. And I think, I think a lot of us have so many of these things that we want to create in the world. And it's dangerous to wait because life priorities change.

And I think that I see this with many of my friends who go on to get married, have kids, they get comfortable, they're building their ridiculous house and then life goes by and they never go through this lesson. It always stays a dream or an aspiration. And I, I just couldn't allow that to happen to myself.

And I'm so glad that you're, you know, doing

SPEAKER_01
most of the things on your list. All right, listen up. One of the greatest things I ever did at my old company, the hustle was I hired this woman named Steph Smith.

Steph is amazing. She is so good at breaking down companies and helping me predict trends of which businesses are going to blow up. She's so good.

In fact, that Andreessen Horowitz, one of the most famous venture capital firms in the world, they stole her from me and they poached her from me. That's okay. I still love Steph.

And now she's the host of their podcast called the A16Z podcast. It's their longstanding and chart topping podcast and it's awesome. And Steph is the host.

Steph comes on MFM, my first million all the time. You guys love her. She's a fan favorite and she's one of my favorite people.

And so you should check this out. So each week, the A16Z podcast gives you insider access to the people and ideas at the edge of innovation. Steph's sound with luminaries like Apples, Co-Founder Steve Wozniak, Neil Stevenson and all types of amazing people.

So check it out. It's called A16Z podcast. That's all one word.

A16Z podcast. Check it out. That's a great phrase.

SPEAKER_02
It's dangerous to wait. Because I think most people feel like it'd be risky to go do it. And I think they vastly underestimate the risk of allowing yourself to just wait on the things you really want to do in life.

Because actually what happens is you accrue this like, it's not like by waiting you get closer to the goal. By waiting you actually get further away from the goal. Because you add all this space that gets filled up with other activities, other responsibilities, thoughts, you train yourself to not take action on the shit you actually want and to like go down this like long winding path.

I remember when I was back to when I was working at Twitch, there's a guy, Dan, who's now the CEO at the time he came in as like, I don't know, chief product officer or something. He became my boss. So we go into this one-on-one and he's like, so what are your career goals for yourself here at the company? I was like, well, I have two options here.

I'm either going to lie to this guy and say, oh, I can't wait to get promoted from L7 to L8 to L10. Like, this like the ladder, literally it's a ladder and that's your goal. Climb angles.

I was like, I'm either going to lie about this to him because he's my manager, I guess that's what I'm supposed to say or I'll tell the truth. And so I told him the truth and I was like, yeah, I can't wait to go build another thing or just go on my own. And like, I don't see myself being here and long term.

And he was like, okay, well, that's, but he didn't get, I thought like that's going to put him in an awkward position, but he was like, you know, he's an experienced guy. He totally, you know, rolled with it. He's like, okay, great.

Now that I know that, and I was like, you know, I don't want you to totally write me off because I said that, like, I do think I'll be here to earn out this part of the deal. I think I can do good work while I'm here. Like, you know, I think you'll, you'll get value from somebody with my talents being here.

So I hope you don't just like, you know, say, oh, this guy's not here for the long haul, like, write me off, but that's the truth. And he was like, done, I appreciate that. Now let's talk about the thing you really want to do.

What is it that you really want to do? And I was like, oh, I want to do this, this, this, but, you know, before I do that, I need to kind of like, you know, I'm trying to get, you know, save up, you know, enough capital because I'm going to, that's going to require a lot of capital. And I'm going to learn some things. I'm going to build my network.

And, and he's like, yeah, I'm not really a fan of the like, I want to do X. So I'm going to go do A, B and C before I do X. He's like, you're better off usually just going ahead and trying to do X.

And I was like, all right, you're right. That's true. I don't need like, you don't even need to say anymore.

You're right. I was bullshitting myself a little bit. Thank you for saying that.

That's actually a really valuable piece of wisdom. And it reminded me of there's this Tony Robbins TED talk. Have you ever seen the one time Tony Robbins went to TED? Yeah.

He's like on stage. And he's like, what stops you? I've been, I spent my whole life basically studying like, what stops people from having what they want in life. And he's like, you know, what do you think it is? What holds you back? And people are like, oh, like, you know, from whatever it is you want, you want a better relationship, you want a better career, you want more money, you want better health, whatever it is.

And people are like, oh, I don't have the time. And other people are like, I don't have the knowledge, the skills. I don't, and the people in the crowd are saying it and Al Gore is there.

And this was like right after Al Gore had lost the presidential race to Bush, I think there was like a runoff, like they had to recount the votes in Florida or something. And like, they, it went to the Supreme Court and the Supreme Court ruled that whatever Bush won. And so he hears this voice that says, I didn't have enough Supreme Court justices.

And he's like, what the hell, what do you mean? Like, who's, oh, Al Gore's here. And Tony Robbins gives this like one minute thing that like actually kind of like bit slapped all their answers. He's like, you know, everything you guys just said is a resource.

You lacked money, time, capital, Supreme Court justices, it's a thing you lack.

SPEAKER_03
Supreme Court justices, yeah, that's the most hilarious example.

SPEAKER_02
He's like, the only thing you actually need is resourcefulness. He's like, that is the master skill, the ability to go get the resources you need when you need them for the thing you're trying to manifest. And he's like, if it isn't not true that if you are motivated enough, charismatic enough, playful enough, convincing enough, you know, like determined enough and charming enough, can you not get everything that you want? Like, is it like, is there really anything that is outside of you, if you really put your all into acquiring that resource, could you not have gotten the time, the money, the network, all of those things? Like Al Gore, if you were not more passionate when you were on that stage in that debate, would it ever, ever even come down to that Supreme Court justices? No, right? Like, you would have just won in a landslide if you had acquired the things that you actually needed to get there.

And that's kind of what you're saying of your little manifestation studio type of concept. I love that because it's like, you are completely striking out from the thought process of an entrepreneur, the like, do I have what it takes either personally or financially or, you know, knowledge and skill wise, you're like, well, if I want to start a bio company, I'll go recruit the best bio people. And then I'll go raise the

SPEAKER_03
funding. Exactly. So that'll be that.

Right. Say, like, you don't have enough time or money. Those are always the excuses, but you create the time by hiring other people to do the work who are better experts at whatever that thing is, and you manufacture the money by raising the money.

And in my case, I've got a multi percent investor relations team. They have connections to tons of billionaires and family offices. And we're trying to like place these deals with our family office connections.

And that's going to be, you know, within the next year, that's going to be a four person team and a capability I have. So instead of being a hold, let's treat manifestation codes. That's what I'm talking about.

Right. I mean, you coined it. It's the manifestation code.

And because now if it could be a profitable endeavor, great, sometimes it won't be. And but the point is all of us have that thing you want to clean our life. And we want to have the ability to do that in a way that's painless, fun, and exciting for us as the IBEater.

SPEAKER_02
Okay. What about like, you know, crazy science dreams you have? You said you have ideas or you're talking to scientists all the time. What are some things that are, you know, in the future that you're excited about that is not just a pipe dream, like there might actually be a pathway to do it.

Like, you know, I don't know if the growth test tube baby in a VAT type of thing, like, I don't know if that's like just a dream, or there's actually people working on the that that might be scientifically possible or practical. Can you tell me about some parts of the future that I should be excited about or my kids might get to experience? I actually think that is very viable.

SPEAKER_03
The test tube babies. I know of I've talked to several scientists who are doing the portion to like, for example, let's say you wanted to be the mother of a child, not the father, and we could take your genetic material and create an egg out of that. I think that we're going to see that within the next five years.

And then the converting, you know, having a artificial embryo generated avatar style, that's a little harder to do. I met scientists who've been able to get to maybe six weeks before the whole thing falls apart. And that will get better and better over time.

But the implications there are huge, like for women, imagine not having to deal with this and not having to do egg extraction if you're, you know, if you're having trouble conceiving. And then what's also realistic, I think is extending your lives by 30%. I think we need to be prepared to live till we're 120 or longer.

And right now the upper limit in our head is, oh, I'll probably die when I'm 90. We're not thinking about the exponential rate of change here. And I am talking to a live long Jebby scientist.

I'm seeing the data. It's compelling. I think we're going to live longer

SPEAKER_02
and we need a plan for that future. What's the short version of how we get that extra 30%? Is it drugs? Is it diet lifestyle changes? Is it reversing aging? Is it, you know, getting blood from young, you know, baby seals? What are we going to do to make that happen?

SPEAKER_03
It's probably going to be a combination of multiple factors.

SPEAKER_02
And you, all these projects fall under what you call bold science. Can you define bold science?

SPEAKER_03
What does that mean? Yeah, there are just so many companies working on very incremental, you know, companies where it might extend your lifespan by three months or six months. That's not a great outcome. Like you're going to be going to the hospital and taking chemo drugs for another six months before you're dead.

What do you do? That's like, I'd rather go to a hospice than prolong my suffering. But if you could, it's impatching the problem, like putting a band-aid on a gunshot wound is the analogy. What if you could get to the root cause and reverse cancer, for example? So right now, everything we do with cancer is about trying to kill the cancer cells through chemo, radiation, surgery, CAR T therapies are super hot and trendy.

But that just basically involves using your immune system to target and kill your own cancer cells. But what if killing cancer is the wrong approach? And actually, cancer happens because your cells are trying to protect themselves in some way. And if you could train them and coach yourselves, killing them, what's rehabilitative them, get them to integrate back in with their surroundings, then you could fix cancer.

And so we're working on a company around that. That's what I mean by

SPEAKER_02
bold science. That's great. So it's basically non-incremental, a big leap in function or leap in quality of life.

So like, you know, a step, complete step change. And usually that's going to come from taking a different approach than like, you know, or taking a different point of view on the problem, looking at it through a different lens. And what you do is you partner with scientists to make that happen.

One of the things you said that I liked when we were talking about that was, you're like, I get on the plane. I get on the plane every time. Yeah. And I don't know exactly what you mean by that. But talk about that because I think that's just an entrepreneurial as part of the manifestation studios.

You got to just get on the plane sometimes. What do you mean

SPEAKER_03
by that? I have a real example. I have, there's this successful entrepreneur who I'm sure you've heard of. Maybe you even interviewed him.

He lives in Vegas. I live in LA. And I just said, hey, tell me a time and place on Sunday and Monday, and I will fly to Vegas and I will meet you.

I will literally take my plane and fly there just for the meeting and then fly home afterwards. And then Tuesday, same thing. I have Patrick Colson from Stripebastme to hang out with him and have dinner.

And it's like, all right, cool. So I'll just get on my jet and go see him and then fly back and be back in my bed after dinner, you know? And does that only work if you have a jet? No, buy a Southwest ticket. I mean, just get creative about it.

I do it so often, though, that it is really nice to have my own airplane. But I think that it doesn't matter. Like, if I have to fly to London and see someone, I will, I'm glad will you book a ticket and do that.

And I think that it really, you know, I had a billionaire do this for me where he literally flew in from South America and he went straight from the airport and he went straight from the South America and he went straight from the airport to dinner with me. And that was the first time I had a one-on-one meeting with this person. And it really made an impression on me.

I'm like, wow, this guy went out of his way. He was planning to go to some other city. Instead, he came to LA to meet me just for dinner.

And, and he's more important than I am by, by a million miles. He's so much more important than I am. That made me want to be friends with this person.

And, you know, I have another billionaire who I hit it off with. We hung out for drinks. We were part of a bigger group.

And we had two hours where we just talked about the meaning of life, all of his regrets, all the things he do different. He's like this 70-something-year-old dude. And he's like, yeah, everyone wants me for my money, but no one just asked me these questions that you're asking me about life advice.

And like, you know what? We should continue this. Where do you live? I'll visit you. He says, I live in the Bahamas.

I'm like, great, I'm visiting you. And we booked the time. I'm seeing him for dinner in three weeks.

And I want to literally go there just to see him. And he's so happy about it. And I want to get four hours of downloading this man's wisdom.

And it's, it's super cool.

SPEAKER_02
I think it's massively underrated. My uncle calls it meeting belly to belly. He's like, you got to be belly to belly in business.

And he's in the real estate game. It's a totally different game. But I loved it.

I was like, not face to face. We're going belly to belly. And I just think that that was like, created such a good visual in my head.

If you were going to score it, let's say if I gave you one point of like, trust productivity relationship building for a Zoom call versus meeting belly to belly. If one is the one is the is the call, how much is the in person?

SPEAKER_03
Well, I mean, I would think about the other way. I mean, it's, it's just, they're totally opposite end to the spectrum. Like a belly belly, like flying out to see them is the ultimate 10 out of 10 weight engage with someone.

There is no better way than to say, I'm flying five hours out of my way to see you and spend, you know, dinner with you. And a call is definitely a one and a Zoom call is maybe a two. It's like, that's how wide the delta is.

Right. And, uh, oh, the other thing I want to mention is that even, I think a lot of people think, oh, but Jess, like, you've already like, needed a bit. So of course, people want to hang out with you.

Well, I was getting meetings like this when I was 16. And I knew nothing. I cold emailed the Reddit guys.

I cold emailed Justin and Emmett from Twitch. I guess it was Justin.TV back then.

And I said, Hey, I'm this idiot 16 year old. I think you just put it on the table. Like I'm an idiot.

And I think you are brilliant. And I'm willing to fly to you. And I just want to be a, um, a fly on your shoulder and see you do your work and just like, you know, just follow you around for a day.

And so if you pull up the Justin.TV archive, so you will see me driving him around San Francisco and going to a poker game with him and like all this random stuff just because I was willing to do that. Mark, Benny off replied to me also.

Again, I'm an idiot 16 year

SPEAKER_02
old. This is when you're a teenager. You also told me, because I asked you, because, um, I think one of the valuable things in life is to study, like to become a good evaluator of people.

Like if let's say you were an NBA general manager, you need to be able to spot talent. I think any business person or investor needs to be able to spot talent and ideally spot the difference between good and great, great and the best in the world. And when I met you, I really felt like, Oh, this might be somebody who's one of those like elite best in the world at what they do.

And they're going to do special things that are beyond even what really great smart, you know, intelligent people are going to do just because they seem to be operating differently, but I need to understand them a little more. So I asked you a question when I was going to know you. And I was like, if I met you when you were younger, like 13 years old, what would I have seen and would there have been any signals for, uh, for this? And I said, you know, and I will say on my side, I was a totally unimpressive 13 year old, you know, um, you know, there was no signals that I was going to do anything out of the ordinary, um, you know, forget like being great at something just like out of the ordinary beyond average.

And, um, so I wasn't that way, but I've met a lot of people who were, you know, they're like teenagers, they're flipping things like, you know, on eBay, or they were building a product of some kind or, you know, whatever, you have an amazing kind of backstory. Uh, can you tell it? What were you doing? What was like your first, you know, interesting little business you were doing when you were, you were a teenager?

SPEAKER_03
When I was 13, I started a dedicated server and co-location business because that's what I thought you did in high school. That's just, I don't know why, but I thought it was kind of normal. And I grew that set out a few hundred grand in Revenant.

SPEAKER_02
Did you know somebody else doing it? Why would you think that's normal?

SPEAKER_03
I don't know. I was like the internet forums, you know, there are lots of people who do this. So I thought, okay, this is like a commodity business, but I could probably figure out how to do it and make a few bucks and offset my gaming server expenses.

That was the goal. I just wanted to make like $10,000 a year to offset my own costs and buy some clothes and not have to like go work at the shopping mall or like rakeleads or shovels. So you're like, I'm playing video games.

I want

SPEAKER_02
to scratch my own edge, be able to play my own video games and like, you know, pay off that, buy some clothes. Were you cool in school? Were you like a smart popular kid or who were you?

SPEAKER_03
Total geek loser. I was so lame. I, so I had no friends.

I went to the computer club at my high school, which is all the nerds who also had no other friends. So you have to be friends with each other. They were making fun of me and they were bullying me.

I was literally on the bottom of the bottom. Like that's how I knew it was really bad. I'm like, okay, I had to get out of here as soon as possible.

So I ended up dropping out of high school halfway through my sophomore year, but I got into this really cool college program called Simon's Rock. College, you know, Simon's Rock and going to college really, it really seemed to me because I was bored in high school. I wasn't doing well.

I was, I was getting terrible grades because I was uninterested and because I had no friends and I felt like I couldn't relate to anyone. All other girls and guys just like were interested in things that I had no interest in. So when you said, hey, I would love to create this school for people like us, I just thought, holy cow, I want to create that school too.

We can make this happen. Let's do it. Let's brainstorm it.

Let's set aside some time another day or let's just go meet up for dinner. I'll come wherever you want, any day you want. I will, I will fly to you and we will put together, you know, a game plan for what this would look like and how we would manifest this without having the wheat till we're, you know, sitting out a billion in cash.

SPEAKER_02
Yeah. Okay. Done. I love it. Belly to belly booked.

You, the server business, did you make the 10 grand off that?

SPEAKER_03
I was making like hundreds of thousands of dollars a year off of it. I was making more money than my teacher. I remember in biology class, it's EDM and I can't pay attention and I'm like doing, like the biology teacher clearly isn't like me because she knows that I'm high potential, but I wasn't doing well.

I was up till three in the morning, entering customer service and sales emails. So of course, I only had like five hours of sleep and when you're 13 and you're operating on five hours of sleep, you're not going to do well. But to make myself feel better, I thought, well, at least I'm making more money than my biology teacher.

Well, I'm falling asleep.

SPEAKER_02
A moral victory. So when you were meeting these people because you were like, I'm a dumb 16-year-old college kid, your college because you're 16 because you dropped out of high school and like just went to college, you met Justin Kahn, you met Mark Benioff, you met, you know, these different YC founders. Did you learn, did you learn anything? Did anything stick with you? Was there a story that like you remember? Like, what did you get out of those meetings? Yeah, what I got out of it was

SPEAKER_03
that, holy cow, there are other people like me who are a little crazy, who are willing to approach life and entrepreneurship in an unconventional way and who are willing to do, you know, a hard thing. So when I saw Justin and when I saw Steve Huffman read it, I realized, wow, like, I don't need to wait till I'm older to start doing this today. And I also don't need to have money.

I don't have to have like a job to demonstrate success first. So it was more of the mindset, I would say it's always my sense, psychology more than tactics. When you're meeting these people that I focus on.

SPEAKER_02
Yeah, yeah. And you also told me you had met these other people like when I was like, oh, what's some, I forgot, I was like, I think I was asked you like what you do with your money. And you were like, yeah, I, you said one interesting thing, you were like, you're like, you know, taxes, people, I think I was asking you something about taxes, and you were like, people don't spend enough time on taxes.

So can you tell me, we'll put this in the bucket of billionaire secrets. You said you've met a bunch of successful super rich people. And the way they think is a little bit different than the way everybody else thinks.

And I'm interested in that gap. What's different about the way that most successful, the richest people that you know, think, what is it that they're thinking about differently? One of the things was taxes, but you had a few more. Can you tell me the taxes point and anything else you kind of remember on that? Yeah, top tax optimizations

SPEAKER_03
are really a big deal. Because if you think about it, if you're spending, if half your money is going to Uncle Sam, it's really going to impact your compounding. Like do a, you know, compound interest calculator, and you'll see the delta is very wide if you're starting at age, say 30.

And these billionaires employ the best tax strategists in the world. So eventually I said, Hey, could you introduce me to your tax person? And that person, of course, works with like 30 other billionaires and has saved them, you know, collectively $100 billion in taxes. And then I've gotten enough of these tax professional intros where now I have a whole collection of them I call.

And I combine that advice from multiple tax professionals and merge it all together. And I think that's the next level. Most people just pick one person and they say, Oh, I've been working with Betty as my tax accountant for the past 10 years.

Well, Betty doesn't work with billionaires. It's time for a new tax accountant. I literally had this conversation with someone over lunch last week.

And he texted me right before he got on his call saying, Oh my God, like this is going to make me millions of

SPEAKER_02
dollars more over the next few years. Like, well, this is so true. I feel when I like I have like a lawyer and a tax person.

And I feel like if I talk to another tax person or a lawyer, I'm like, kind of cheating on them. And it's like, that's so silly. That's so dumb of a way to think about it.

Like, first of all, it's your job to get the best opinion possible. It is the best answer. The best answer is not going to come necessarily from the one person you know, who you picked one time, five years ago, without vetting anybody else.

They may also not specialize in other stuff you're doing. Oh, now you're doing real estate deals. Well, they don't know anything about real estate deals or you're doing you have an exit and M&A, they don't know anything about M&A.

So, you know, you should be talking to people who really understand that stuff. A team though, multiple opinions is better than one. Specialties matter.

Also, when you said that it reminded me, I was like, Oh, yeah, the person who I have doing tax strategy stuff, they stopped giving me strategy after year one. Like, we, you know, like the bulk if I've had a pie chart of 90% of the like strategy convo convos we had were at the very beginning. And then like, now I'm just like the client that they you know, stamp the thing on like every year, right? Like that happens naturally.

Same thing with legal legal stuff. And so you kind of need to keep dating in order to have like fresh ideas or advice coming in from that perspective. Exactly.

You also said like, there's a certain amount of time you think people should spend on or like, you know, maybe not should but like, the math tells you you should be spending a certain amount of time on taxes and actually what people actually do is maybe less than 1% of their time. Yeah, exactly less than 1% way less than even 0.1%.

SPEAKER_03
Because if taxes impact half your income potentially, if you invest just even five or 10% of your time this year to finding five amazing tax strategists get all their advice and figure out how to apply it 10% of your time as the upper bound here. And you're making like way more money as a result it pays for itself like a hundredfold. It's the highest IRR investment you can make.

And it's way better than like investing in the stock market with the money you're paying these

SPEAKER_02
tax people. No, that's so true because your tax is always your biggest expense. And if you're a business person, you have your business tax, then you have your personal tax, you have like investment tax, capital gains tax, you have all kinds of taxes every single year, you know, the same dollar gets taxed a bunch of times.

So you're right, basically it's the biggest expense. Even 10% sounds absurd because I'm like, oh, that's 36 days out of the year.

SPEAKER_03
That's over, Jill. You don't need that much time. I mean, even five days in the year to do this, you get to do a lot of progress.

No, but you're right on the math. Like,

SPEAKER_02
you would be justified spending 36 days out of the year. You would be justified spending 10% of your time and intellectual mind share on your biggest expense that's going to compound every year for the rest of your life. Of course, that would make sense.

So that is a kind of like aha moment for me. Right. What about like coaching or, you know, some sort of like, what is your like, basically if the studio, the manifestation kind of like vehicle here is an extension of you and your brain and your dreams and your desires and then like getting the brain to be like functioning well seems important. Do you do anything, whether it's therapy, nutrition, morning routine, like do you do anything like that to like make sure your the psychology that,

SPEAKER_03
you know, the little voice in your head is saying the right stuff. Yeah, for sure. I have, I have two different coaches I talk with each month.

And I think of it as like going to the gym or taking a shower. Even if I think I'm happy or in a good mindset, I need to still go see them to make sure that my head is screwed on properly. And yeah, cost me a ton of money by it pays for itself right away.

I also have my CEO group I visit once a month. It's kind of like alcohol is an on alcoholics anonymous for CEOs. I'm in YPO young presidents organization, but there's also entrepreneur organization and this ditch list goes on and on.

And there yeah, you think, oh, I don't have time for it, but I actually think you don't have time not to do that. That's a good way of putting it also helps us. We don't think about that.

What if you could optimize through better nutrition and new tropics and through IVs your not only your longevity, but your mental acuity. So I work with five panzeric doctors to come up with my own custom plan. And I'm actually going to put something together that I could share with all my friends.

So anyone I love can get on the same program and includes the supplements, custom compounding my own supplements into, you know, just two pills. So it's a little easier. And then doing the XSOM IVs once a quarter, which I'm a huge fan of.

And what is that? What is that word you just said? What are you doing? XSOM IVs. And yeah, I mean, so it's still the science on it's still a little, you know, up in the air. So I just want to be, you know, good on the disclosure there.

So it's not necessarily the fountain of youth, but there's the belief that, you know, if you're if you're doing, if you're bringing in stem cells, you know, through an IV, it will help you lower your biological age, give you more energy and help you with with your autophagy. So basically your body's ability to get rid of old and dying cells. And if you do that, then the thought is you're going to have more energy, more energy means more brain power, more brain power means more ability to manifest and create great things in the world.

And so this is another area where let's say you were able to improve your mental function and your energy by 25%. By the way, if you do all these things, you could probably do like better than 25%. It is that worth $15,000 a year, which is roughly how much I spent on this.

Maybe I spent 20 or 25 grand on it. It's not a lot of money. You don't need a pull of Ryan Johnson where you're spending a million dollars a year to get 80% of the results.

This is the 80-20 rule of Brian Johnson.

SPEAKER_02
Yeah, that's what I need. Good. I'm going to hit you up for some recommendations on that.

SPEAKER_03
I'll send you some referrals and then yeah, I'll eventually pull less all this feedback to make it so that we could share it publicly and for free. So you guys don't necessarily need to pay for your own concierge doctor to do this for you. I think it's ridiculous that like all the work I'm doing here, I'm spending this money on it.

This should be like a public service that's offered.

SPEAKER_02
Yeah, because it's not so personalized to you basically.

SPEAKER_03
No, it's not that personalized. 90% of what I'm doing, like anyone else should just be able to do on their own. It's just not this whole longevity optimization arena is so new.

In order for other folks to monetize on it, it has to feel bespoke and unique to you when...

SPEAKER_02
So give me the quick rundown. So you spend this money, you have this program that you're doing. You said you do this exosome IVs.

Okay, great. What are like, if you were going to go from like most impactful to like whatever fringe stuff, what's the most impactful stuff you're doing?

SPEAKER_03
Again, I'll be super honest. It's hard to know where the impact is.

SPEAKER_02
What you kind of believe in or what you would recommend to your cousin or your friend who you know, who you're like, look, we get all the disclaimers. You're not a doctor. There's not bulletproof science.

Cool. Okay. Amongst friends, do you just kind of tell me what your opinion is?

SPEAKER_03
A friend of EG1. I'm sure people have talked about that in your pod before. I'm a fan of adding in other.

.. There's this whole list of supplements and new tropics that I can't even recite the name of for you, but I could publish the list for you if you'd like. And then having them all again put together and a few compact pills that you could take.

SPEAKER_02
And then I have a friend who... And who does that? You go to a compounding pharmacy and you're like, hey, can you make these pills for me? Pretty much. Cool. We'll have like 32 pills delivered.

SPEAKER_03
How does that work? Yeah, I have a friend who actually has his own. So I get it at cost, but my plan is to work with him to create it so that he can make some profit and then my friends will have basically what I take and not have it be marked up too much like all these other scumbag

SPEAKER_02
internet companies are trying to do. Shout out to the scumbags out there. Keep doing your thing.

SPEAKER_03
That's it in a nutshell. That's just a my visa when you sat out. And then there's also.

.. Yeah, I mean, there are a bunch of peptides as well as you want to do the more advanced thing. And on the peptides, some of them are injectable.

So that I would consult a doctor on, but the supplements you could probably just do. And I would benchmark. I would take the true diagnostics, biological age test just to see how you're doing before, middle, and after.

And yeah, so that's another area. So taxes, health, coaching and mindset. What are the other categories for billionaire secrets we haven't covered?

SPEAKER_02
I think those are the big ones. The other one is what you talked about, which is being non-operational. So create a vehicle that's going to create all your other vehicles and be able to recruit talent that's going to be able to put the pieces together.

The way I look at it is like, every project needs kind of like a vision. It needs capital. It needs an operator.

It needs... What does it need? Okay, I'm going to be able to create those packages. And so I think that's what a lot of them do is they get out of, I'm going to go every day and work on this one business and toil away, like turning the crank myself.

And that's the higher leverage

SPEAKER_01
way that they operate is like that. Yeah, exactly. So you may know this, but my beginning in business was being a copywriter.

I mean, it just basically means figuring out what motivates someone and how to use the written word to take an action, get them to take an action or to think a certain way. And the way that I learned how to copyright was I did this thing called copy work. And copy work is this famous technique that's not really popular anymore, but it used to be really, really popular.

And you basically take writing that is great writing that you love, and you write it out by hand and you copy it and you make notes of what particular thing that that writer is doing that makes it special. That's how I learned how to write. I locked myself in a room for six months and I just did this for many hours a day.

I created a program to make it easy so you can do that. It's called copy that copy that.com. You can go there and you can check it out to 10 day exercise to make it really easy to learn how to write. If you want, you can just go do this on your own.

You can find great writing and just literally copy it by hand. I know it sounds crazy, but it works really effectively. But I made something that makes it a little bit easier.

So check it out. Copy that.com and back to the pod.

Yeah, I think

SPEAKER_03
that's great. And I think also billionaires have a different mindset when it comes to buying expensive things. So you think, oh, they have so much money, why would they waste that on the boat or the plane or the excited cars? And the truth is on a lot of that, it's taxes.

So I have a friend who's buying a $30 million yacht right now and he found a way for it to give him a $30 million right off. He's going to charter it out for a bit, but like he sees more money on taxes than what he's spending on the yacht and his bank will finance 80% of the yacht. He's only putting 20% down.

So it's net net cash flow positive for him to buy the yacht ironically. And the operational costs are offset largely by the charter. And you don't think that, but it pays for all his costs.

And people do this with airplanes too. I did this with my airplane. I mean, I had a bigger right off from buying the airplane than what I put down and cash to buy the airplane.

So

SPEAKER_02
Can you give the quick math on, it doesn't be your specific plane, but just like, just the general math so people know, like, how does the bioplane work from a tax perspective?

SPEAKER_03
Yeah, well, the rules are changing, but I closed online about a year ago. And let's say you buy a plane, it's $5 million. And you're being swillied and finance most of it.

So you put $1 million down. But you get a $5 million right off on the plane. And it's a year one right off, right? That was an accelerated bonus depreciation year one.

But now the problem is this year, it's only 80% you could deduct the front next year at 60% and then 40 and then 20. Yes, it's getting worse and worse. But the point is you do get a tax benefit for buying these assets.

They are financed. And then also, if it enables you to do more what you want, then there's that like, incapable benefit that you receive. Right. Same with excited cars. A lot of people I know, you have excited cars, their excited cars are worth more than what they pay for them.

So they buy the car, they drive it for a year, and then they sell the car at the same cost or a higher cost than what they paid for it, because other people can't, they want to have access to that car. But they don't have a relationship with the manufacturer and they weren't willing to wait four years on the waiting list to get that car.

SPEAKER_02
Yeah, I was surprised to learn that, that the there's just a whole class of really expensive cars that you basically get to drive for free. It's like putting a deposit down. So you go buy this car.

I don't even know if this would classify, but like our friend had a McLaren and he's like, yeah, it's great. I driven it, you know, for a few years and I'm going to sell it for exactly what I bought it for. It doesn't depreciate or it's up, you know, I'll make 10, 20 grand on this thing for the privilege of driving this around.

And there's a whole bunch of these like Rich Get Richer style setups, like, you know, where if you, if once you start to play, it's like a snowball. It's like you use the money to buy something that's going to make you more efficient and have more fun or, you know, do better business. And then that also is going to save you on taxes today.

And then it also going to hold value because it's a rare asset. And so you're going to, you know, if you ever sell it, you didn't lose anything just for holding this. So, you know, you get all these like gains and then they start to accumulate once you start to get there.

And I think that's a real advantage. And, you know, some people who I think are on the other side of that hate that and they feel like that's so unfair and unjust. You know, I don't really give a moral opinion either way.

It's just that is what it is. And, you know, you could choose to either benefit from that. You could just ignore it or you could just be upset about it.

You have many choices on how you're going to react to, you know, a bunch of these things that come with, you know, the snowball

SPEAKER_03
of, you know, wealth. Yeah. I think it's easy to heat on it. But what's cool is that people can learn about mindset and how to get there.

And that's what you're doing with your pod. Like, you're very specific about like how to do these things, I've noticed. And this was not available

SPEAKER_02
to people five years ago. So, yeah. Well, it's funny because like money is this taboo thing.

It's like, we're all supposed to not share anything we know about money, how much we make, what we how we invest, what the returns are, what taxes, what do you do with your taxes? Like, everybody plays, you know, clothes guarded on that. And that's a real shame because it means it's very hard to learn until that gets cracked open and somebody starts sharing and then more people start sharing, then you start to learn faster. And there's this great Connem or Gregor quote, where he talks about like Connem or Gregor went from plumber to highest paid athlete in the world in a span of five years.

And along the way, he was higher paid than any UFC guy ever was faster than anybody was. And there was a lot of guys who had been paying their dues for 15 years fighting for, you know, going out there and like fighting in a cage match for $20,000. And then they have to pay for their flights or hotels, the medical bills, and they're left with two grand at the end of it.

And they were very bitter. And someone asked him in an interview, they go, Connor, you know, do you ever think about kind of toning it down? Because you know, there's so many people that are, you know, get upset when you talk about you call your shots, you say how much you're making, you wear the nice watch, you wear the nice clothes. And he goes, No, that says something about them, not me.

He goes, some people see this and they take inspiration. And that's who I was. I saw people doing things and I took inspiration.

And other people see things and they get bitterness, and they will end up bitter. It is not my job to figure out, you know, they get to decide if they're going to go on the bitterness path or the inspiration path, you know, the right people will get inspired. And that actually kind of freed me up in this podcast to do things that I think, you know, ask questions or talk about things that I think are, you're supposed to downplay everything, you're supposed to not talk about, you know, certain stuff.

But fuck that. You know, that doesn't seem like, like, I, when I was growing up, I couldn't wait to get a little more information or any inspiration or hear, you know, that somebody, Oh, this guy has a private chef. Damn, that'd be awesome.

I don't feel bad that I don't have one now. I now have a new thing that I've decided that would be really awesome, fun to work for and a great like, an idea, a way to improve quality of life that I had never even thought about. And thank you for putting it on my radar.

Thank you for putting it in my, in my, you know, in front of me that I now wanted to go do that.

SPEAKER_03
I love that. Yeah. Like, I think it is difficult to struggle with the feeling of jealousy and aspiration. And another trick that I'm not sure if this came from 20 Robins or someone else, but if you're surrounded by people who are more successful than you, instead of envying them, maybe you could interpret it as, Hey, this is a great sign, because this means more success and more happiness is coming my way.

Now that I'm able to surround myself and attract these people into my life, how awesome. And I remember having to deal with that a lot, especially when I was a up and coming entrepreneur, and I knew absolutely nothing. And I have, you know, Drew from Dropbox and Sam Altman coming to speak to me and these like CS students, right? Like, we didn't know anything.

And, and the gap felt very wide by just having them there to spend time with us and to say, Hey, we're open to like just email us if you have any questions about what it's like to be a founder, we're going to be there for you just feeling like all the more approachable and accessible. I think made it easier for me to focus on the education instead of the

SPEAKER_02
entity. Right. That's a great way of putting it. Can I ask you one thing before you go? Because I know it took too much of your time.

Sam Altman is now like this extremely interesting public character. Very few people actually know him sounds like you've had interactions with him in the past. Can you give me your impressions or any story you remember of Sam Altman? Because I remember reading Paul Graham's essays like 10 years ago, where he's like, of the five most impressive people I've met, it's like Bill Gates or whatever, Larry and Sergey and Sam Altman, and that's when he was doing Looped and nobody, there was no, there was no track record.

He sort of was like, it was just very apparent in meeting him at that time that this guy's going to go on to do great things. Did you get that sense or I don't know how much interaction you had with

SPEAKER_03
him? Yeah, I actually, I mean, this was probably 13 years ago now, but I had a one-on-one with Paul Graham. And I asked him to share like, who do you think the most, you know, successful people you've ever met? Like, who will, who will that end up being 30 years from now? If we have another one at one like this? And Sam was on the list. I'm not going to share who the others were on that list, but they're all also doing extremely well.

And what a question by you, by the way, fantastic question. Yeah. And I asked Paul, what are the things in common with these people? What, what did, by the way, he put me on the list on the worst one by far. So I'm embarrassed and I felt like I disappointed him, but we'll see that for another day.

And I asked him for like, what are personality traits you find in these people? Like, how, you know, what do you see? And for him, it was less about the intelligence, actually. It was not about the, it goes back to this common theme you've had throughout the past hour and a half here on like, grit and being willing to be unconventional and to try different approaches and to, you know, to collect ideas from multiple species and merge them together to come up with something even better than what a domain expert in anyone field would be able to come up with on their own. And just like how they show up and what they're willing to do to meet the right people was a big part of what makes, so that's, that also reinforced my wanting to have this policy of just get on the plane because that's a treat that successful people perceive will lead to, you know, you being destined for greatness.

So to speak, so, all right, well, I don't think I'm destined for greatness, but what if I could manufacture making other people think I'm destined for greatness, then maybe I'll actually, maybe I'll create that reality somehow.

SPEAKER_02
Yeah, eventually, you know, it walks like a duck, it talks like a duck, hey, it became a duck, you know, by the end of it, actually. So those traits you said just now, sorry to recap was, grit or resourcefulness, like, you know, the willingness to make things happen. You said, going into being able to collect ideas from multiple spaces and synthesize it so that you actually might create something more than any domain than the individual domain experts had been able to reach you get to a new, a new ceiling from that.

That was like the second thing you said. Third was wanting to meet the right people, ask the right questions and being willing to go to certain lengths to kind of meet them, right? That was the third one. Did I miss one that

SPEAKER_03
you said? Yeah, just to build on that third one is that how can you meet yourself interesting enough at a dinner party so that they would want to invite you back to spend more time with them? How do you broaden your field of knowledge to be able to be an advisor, you know, someone that, you know, a king or president would want to call upon for feedback? And, you know, you would applaud your MCAS or this was years ago before you left for the UK. He has a huge library of books and he's read most of these books and he's just fascinated by so many topics. And that also left an impression on me.

Okay, like, we should just learn about random things that have nothing to do with our day-to-day business because they'll help us with category number

SPEAKER_02
three on that list. Right, right. Yeah, that's such a good call.

I went to a farming conference last year, like two years ago. I just took a farmer's. I still know random.

I like that. And it was the best conference I had been to in like five years because I'd only been going to tech conferences. And, you know, I'm not learning anything at these tech conferences or, you know, like, I'm adding the same incremental knowledge and it's the same thoughts and philosophies and same types of people in that bubble.

And there's nothing wrong with that, but like, there's definitely like, you want that 20% like total change up that is completely at a left field that's like, wow, these guys talk about different things, think about different things, have a different perspective, live in a different, I was in Kansas City, right? Like, it was like, you know, you go to a different place and you have a totally different perspective. And I literally started a company while I was there because I was like piecing together like two ideas, one from the tech world and one from this like farmer that we had met. And like, it, you know, that was, you know, when we created the milk road and we even the name milk road was like, because we're at a freaking farming conference and there's like a dairy farmer next to us, you know, like it all kind of played into having that if, you know, we hadn't stirred the pot in that exact way, you know, maybe you would have come up with a different answer.

Yeah, that's

SPEAKER_03
super cool that you did that. And I'm curious to download from you what is also on your list of like the next areas you would want to learn about. And I think it's actually a good exercise for me too to think about this for me, it's been bio lately, but I would like to broaden it even more.

SPEAKER_02
So give an example of one of the bio companies that you founded, what it, you know, that give us the high level of like the problem, the solution you guys are trying to do and like,

SPEAKER_03
you know, the rough stage where it's at. Yeah, the high level is I set up a holding company for biotech venture creation centered around the scientist named a Mike Levin. If you search Mike Levin, he has a TED talk.

He has a three and a half hour interview with let's freedman that I highly recommend you watch and you will get sucked in because he's a scientist who studied, he got, he has PhD in genetics at Harvard. And then now he's devoted his entire career to basically proving the fact that genetics are actually not that relevant in the whole scheme of things. And that it's this other thing by electricity that dictates how long we live, whether or not we get cancer, how our limbs and body shape forms, it's actually not as much genetics as you think.

And genetics is like the hardware level of biology, whereas he says biotech is like the software.

SPEAKER_02
So you, you told me this use, you were like, we have one company's astonishing labs about bio electricity. And I was like, what's I've never even heard this word. And you said it in a really interesting way you go, you know, people think that it's like genetics is kind of like what your genes say or your DNA says is kind of like what ends up manifesting.

And you're like, turns out it's not that at all, which already I was like, oh, that's a kind of narrative violation. What is, what do you mean? That's all I've ever heard. So what is the answer? And you were like, yeah, there's this idea of bio electricity.

And I went and I watched his TED talk. And he talks about like, you know, they're able to like, you know, grow a arm on something's on an animal's back, they're able to like the growth third eye, right? They're able to do all these like show all these amazing like phenotype outputs without any genetic modification. And so can you just like explain that a little bit more about like, you know,

SPEAKER_03
the kind of the layman's version of it? Yeah, well, I'm honest, I don't even fully understand the science of it, but that's everything you said is correct. Like if you manipulate the bio electricity on an animal, you can create weird outputs like this. So when they saw that a tadpole was growing an eyeball, the bio electric signature of the cells in that area changed.

And so the question was, oh, what if he created that same bio electric signature, but on another part of the body, what will happen? Will it grow an eyeball? Not only does it grow an eyeball there, but it grows connection to the spinal cord. And so you don't have to micro manage biology. If you try to change that through modifying the genome, how would you do that? There'd be no way to do that is the answer.

And so if you just think about it logically, genetics are there for not the end all be all. So anyway, I heard of this, it blew my mind. I said, this, this is brilliant.

Like, is he does he have a commercialization partner? What's the status of it? And the answer is it's still in the lab and there was no one commercializing this yet. And Paul Allen was funding the whole lab and then Paul Allen tragically passed away and then the funding dried up. So he needed money.

He needed people to help him make it a real biotech company. So I come in and I say, I know nothing about biotech. I know a lot of rich people who would love to fund crazy stuff

SPEAKER_02
like this. Wait, wait, wait, wait, you say I came in. That means like I called emailed him.

I called him. I met him. What did you actually do? I met him through a friend.

So I had a friend who was

SPEAKER_03
telling me about Mike over lunch and I thought this is brilliant. This is amazing. Could we fly out and meet Mike like next week? Like I'll literally clear my calendar and I'll spend a few days and I will get to know him and figure out what we could do with this.

And so I met Mike spent some time with him and realized that this is really compelling and we could do something cool out of it. So so I hired this guy named Tom. Tom had taken a drug called Alsonaris from lab all the way through FDA approval.

Full approval for $16 million, which is absolutely crazy in the drug world. Like normally it takes hundreds of millions of dollars to get something approved by the FDA, but his drug actually worked. It was putting patients in full remission.

The first eight out of nine patients, normally they would be dead within months. With this drug, they were they were going into remission. So I brought him in to go do due diligence on all of my 11 science and figure out a strategy for turning these into real biotech companies.

And so my contribution was I have 18. I have 12 people who work with me at my holding company or whatever you want to call it. Or we I don't really think of it as a hold toe or a venture studio.

For me, it's just an extension of me, where if there's something I want to manifest in the world, I have a team of brilliant people will figure out how to help me make that happen.

SPEAKER_02
That's amazing. And so so you do that. What is the like, you know, what's the product or what are you

SPEAKER_03
guys actually building? We are building several companies under this hold toe. So the first company we created is called Saljadu. And it's essentially a company that will help overcome drug resistance.

And how do I make this more concrete? If you're taking drugs for your leukemia, or you're taking chemo drugs, it might be effective and work for a while. You have lots of drugs that are effective and work. But then one day they stop working.

And when they stop working, unfortunately, there are sometimes no other viable options for the patient, which means they're going to then die. But a month late, a month earlier, the drugs were working, and they were fine, right? So that's one company. There's another company that's developing for programmable human bio bots.

And in fact, there's Arvid Paul about this and Nature as of today. And that company is called Anthrobots. So I'll send you more info on that if you're curious.

That is really cool. I think CNN is going to post their interview with Mike today about that as

SPEAKER_02
well. And so is all your bio stuff under this lab with Mike Levin, or are there other bio bets too? Because you've talked to me about, at that dinner, we were talking about, I don't know, pregnancy or something like that. And you said something kind of in passing, you're like, yeah, like in the next, I don't know, 10 years, women may not need to birth a baby.

You'll be able to just essentially grow a baby. And I was like, what? So like, how cool would it be if you could see

SPEAKER_03
like a baby brewing in like a fish tank? And all you have to do is I could swab your mouth and to swab my mouth, put it in the machine and then a baby will start to grow out of it. You know, there's no genetic material, no sperm and egg, no sperm, no egg, just raw genetic material. And yeah, I think that will eventually be in the future.

I don't think that's going to be the next 10 years, probably not even the next 20 years. But I have random ideas like that, this, and I think, how cool it would be to find who's doing that research. And if I find people who are, then I might support their work and fund it.

If not, then I'll have, I'll put together my own team and go try it ourselves. And it's likely going to lose money and fail and not work. But like, this is fun.

Like, not everything has to be for the profit. I know your whole pod is all about making money. And all the whole shows are about how to like compound fast flow and blah, blah, blah.

But like, what if we could have fun doing this? And by having fun being mission oriented, you think bigger, you think more grand about what the world could become one day, and then you're more likely to end up like Elon or whatever. Like that's kind of the direction I'm going with with my company here, which I realize is not as sexy. It's not as compelling as saying, you know, or, you know, making money, you know, easily.

SPEAKER_02
Maybe it's more sexy, I don't know. Like, you know, when Facebook was going public, Mark Zuckerberg wrote this letter to like the potential shareholders that were going to buy the stock. And it was like, I think it's called the hacker way.

It's a really great thing. You know, I know people are very skeptical of Zuck, but I think a lot of the stuff he does is pretty awesome, including this letter that he wrote, and he described the way that they do things. And one of the things he said is like, you know, we don't build products to make money.

You know, you know, we don't build products to make great money. We make money to build great products. Like that is the core of what we're doing.

I think Google had said a similar thing when they went public. And, you know, I don't think it's one or the other, but there is a first order bit and second order bit, meaning like, if the first order bit is we are trying to fund bold science that might change everything, even though it has a high likelihood of failure, even though it might take many years and a lot of money to get there. But we think that advancing the research and ultimately trying to commercialize the research is the way that to me is the version of like, we don't do that to make money.

We make money so that we can do that. So I think in a way, it's it's a lot more attractive and sexier to most people. I think if they step back for a minute, a lot of the like, money first comes from the insecurity, right? Like, just the sort of wanting, wanting that success, wanting that win under your belt, wanting that safety in the bank account.

You know, that's where a lot of that comes from. I don't think anybody really, if they looked at their life would say, I'm so glad I devoted it to maximizing, you know, how much money I made. That's a very unlikely scenario.

I think a lot of people would actually be more inspired by, you know, the way you're doing things now, which is like, what's fun, what's interesting, what gets me out of bed in the morning, that's exciting, that will, if done well, can like, you know, change, change, change the world in the non-cliché way because the stuff you're doing actually is more change the world than like, then, you know, the ended arrows of the world where it's like, we're going to change the world one set of books at a time. And it's like, well, maybe, maybe you're just doing bookkeeping, actually. Yeah, exactly.

That's how I felt. I

SPEAKER_03
literally had this nagging feeling in my soul that I was wasting my capability and I'm sure a lot of

SPEAKER_02
people feel that way. Awesome. Well, sounds like we got another couple of conversations to have.

Thank you for coming on. Thanks for having me. Where should people go, find you, reach out to you?

SPEAKER_03
Where do you want to direct people? Yeah. I mean, I'm on, you know, my website's mawai.com and I've got a Twitter at Jessica Ma, at Jess Ma official on Instagram.

And the people all want to reach out, you could either guess my email address, which is what I've done with Benioff and everyone

SPEAKER_02
else. That's a good filter, actually. You don't want the inbound that's easy.

You want the inbound of at least, you're at least able to guess an email address. It's not that hard. Just like, I had,

SPEAKER_03
like, I literally emailed, like, Mark at Salesforce, Mark that Benioff and Benioff, you know, like, every permutation I could come up with. And most of them danced and one of them worked. So...

SPEAKER_02
That's awesome. Thanks for doing this. You're awesome.

And yeah, that's a great episode. Yeah,

SPEAKER_03
great, great time hanging out with you. Thanks for having me.

SPEAKER_01
Hey, guys, listen up. If you're listening to my first million on Google podcasts, we want to let you know that that will no longer be an option soon. The reason being is Google is sunsetting its podcast apps sometime in early 2024 in favor for YouTube music.

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