My Mom Started a $1M Side Hustle In Her 50's

SPEAKER_02
Your random tweet about your mother-in-law gets to him and he writes back, dear Smithy Soudine, both Bed Bath and Beyond and myself would like to invest in your business. If these are your designs, they are outstanding. And then the best part, and believe me, I know pillows.

SPEAKER_01
All right, we're live. Sean, I've got three stories that I want to tell you about to kick this day's episode off. You ready? I'm ready.

First one, years ago, this is going to be fast. Years ago, I was trying to get this one entrepreneur who is the CEO and founder of this very famous media company that I'm not going to call out. And he ignored me.

He never got back to me. I probably sent him 15 emails. Well, I'm currently in Brooklyn staying at an Airbnb right now for a couple of days, not an Airbnb, a different service.

And, um, visiting family. And I log on to the Netflix on the TV and guess who's house I'm renting right now? That guy. I am currently staying at his house right now.

Should I do anything to like, is there anything like, should I look something up on YouTube? Somebody goes to his YouTube account and he sees it like in the previous searches.

SPEAKER_02
Yeah, you gotta do the most, whatever the, what is the most petty thing you could do? Like just change his wifi password. Just send him for a loop. He'll be like, what, what is happening right now? I don't understand this.

SPEAKER_01
All right, everyone. We have a quick ad for HubSpot. Sales super teams aren't built overnight.

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Smarter prospecting, check. Faster revenue. Yep. Scales with your team, sure does. But in Sam's speak, I'm going to put it way simpler.

Just go to HubSpot.com sales and it will make selling easier, faster and more efficient. HubSpot.

com sales. So I'm in his house. So I like go to, I go to Netflix and I see his, the image for like the, or I go to some YouTube account or something.

And I see the image for like a thumbnail image for his account. And I'm like, I know this person. And then I start picking up the other details.

I'm like, Oh, he's logged into all the stuff. I know exactly who this is. So I'm going to have to figure out a way to get his attention.

It's going to be borderline creepy, regardless of how I do this, even if I do it in the most tasteful way, but I'm going to take my shot. I'm going to leave this guy a message. It's not mean.

I'm very happy. I'm happy, but I'm going to leave him a message. Hey man,

SPEAKER_02
really love the place. I'm trying to pee in the sink, but there's no stool. Do you know where you keep it?

SPEAKER_01
Yes, I'm going to have to do something. The second story that I've got to tell you about is that we need to get our people listening to this right now to subscribe. We just crossed 400,000 followers.

You tweeted out that we're going to make out when we get to a million. Is that right?

SPEAKER_02
No, I didn't say that. I said specifically, these other podcasters made out when they crossed 50 K and it's a very uncomfortable video watching them in slow mo kiss. And he's like, the guys kissing, they kiss each other and one guy is like resisting it.

And the other guy's like trying to do the bet and he's like, I'm just getting teeth. There's this teeth. Can you, can you move something? I just, I'm just getting a lot of teeth right now.

SPEAKER_01
And by the way, it's a finance podcast. And the video that they make out on, it barely has any views.

SPEAKER_02
And they never actually, it barely worked. That is the funniest part of the whole thing. I saw that the video has 25,000 views.

I was like, my worst nightmare is not that I have to bake out with you. It's that I made out with you for the YouTube content or nothing. Didn't go anywhere, which is exactly what would happen if I tried to, you know, oh, this will definitely, you know, go viral and then it does it.

SPEAKER_01
By the way, there is a number for everything. I don't know if a million subscribers is that number, but

SPEAKER_02
I don't know if the number ends in the word subscribers either.

SPEAKER_01
I think the number might have dollars instead of subscribers. But there is a number. So if you're listening on through the podcast apps, just go ahead and go to our YouTube and subscribe.

The, the comment section is pretty fun. We read every comment. The third story I've got to tell you.

So I said the story a little bit. I haven't given an update on it, but about three years ago, my mother-in-law, who loves to sew, she previously, a long time ago, like you say, even so wedding dresses and things like that for friends. But now that her kids are grown and out of the house, she starts sewing again.

She goes, Sam, I think I want to start a business online. Can you like, can I drive to the airport? And you can like tell me how like the internet works, basically. And I gave her the free ride to the airport.

Sweet. Yeah. Yeah. And I give her like the most high level like advice ever. So I can't even remotely take credit for this because it was basically like, well, there's this thing called Shopify.

Like that's basically what the advice was. And like, there's a thing called a funnel where you get like this many eyeballs and a percentage of them by whatever the most basic thing ever. Well, three weeks after that, she sends me this website.

And I'm like, Smithy, this website looks beautiful. Is the they named your company the same name that you are going to name your company, though, what the hell? She goes, that's my website. And I'm like, what? She's like, yeah, in fact, I already got my first sale.

And I was I was I was blown away. Well, fast forward three years ago, she's done over a million dollars in revenue. She's doing high six figures, I think, or she did high six figures in twenty three.

SPEAKER_02
And what's the store? So it's a it's a pillow store, right? What is the name of it? It's Smithy's pillows or something.

SPEAKER_01
So her birth name and the name of the store are slightly different. So her name is Smithy, but she smells her spells the store's name, Smithy, with a Y. So the word Smith with a Y at the end.

And then home, the word home and then co-co-co-tor. So C-O-U-T-U-R-E. If you go to her Etsy page, that's where I think a lot of her sales come from.

You'll see on her Etsy page, I think it's like eight thousand or ten thousand sales. So basically what she sells is like really high end throw pillows, which is as a young man, I was like, throw pillows. Who the hell buys that? Well, women love throw pillows.

Do you see how does sales?

SPEAKER_02
Because they're on the bed and then you have to throw them on the ground whenever you want to use the bed. That's what is the name for? I don't really understand this, but I do see. Do you see that pillow?

SPEAKER_01
You see that pillow you have behind you on that leather chair?

SPEAKER_02
Oh, I got a throw over here. OK, you have a throw.

SPEAKER_01
That's a throw pillow. They're decorative, fancy pillows.

SPEAKER_02
9,685 sales. So that's how many transactions she's had or how many customers she's had. Check out.

So almost 10,000. Star seller, five star review. Very cool.

And then she. So she's hand making these now.

SPEAKER_01
Yeah, well, now she has a little warehouse in New Jersey and she's got like four ladies like so it. I just I just imagine her just like, what was that movie where they like my fingers hurt from sewing? Well, now your back's going to hurt. You just got landscaping duty.

Yeah, she just has like these four like stay at home moms or I guess moms who aren't working anymore, but like the so and they have part time work. So in these pillows and then she's got like the UPS guy coming to her office every day, picking up these pillows. She's got like a legit small business.

And I'm always like, Smithy, scale, scale, scale, spend more.

SPEAKER_02
Look at this. The store, if you go there, every pillow says $2 under it. And I'm like, $2 is an incredible deal.

Then you go and it's like, two dollars is for the swatch sample. If you want the pillow, it's $79. So I think that's definitely bringing a lot of people in.

I like it.

SPEAKER_01
It brings a ton of people in and they're great pillows. I have them all over my house and people love them. It's really high quality stuff.

And so I'm like, Smithy, you got to grow the same scale, scale, scale. And she's like, nope, I'm really happy with how it's going. And my mother-in-law, have you ever seen a photo of her?

SPEAKER_02
No. Have you seen a photo of my mother-in-law? No, that's just not a thing people do.

SPEAKER_01
Well, I tweeted out pictures of her. I tweeted out pictures of her. And so she's like a very pretty woman.

She like, I call her like the Haitian Martha Stewart. Like she's always really well put together. She just like dresses nice all the time.

So very charismatic, like good energy type of person. I tweeted out that story two days ago or maybe yesterday I tweeted out that story. The tweet got viewed by like a quarter of a million people.

But that guy, Marcus from The Profit, what's his last name? LaMonus. Something. LaMonus.

He's now he's on that TV show The Profit. I think he's the CEO and founder or CEO of Camping World, which is like a multi-billion dollar RV business. And he's now on the board of directors at Bed Bath and Beyond.

SPEAKER_02
So I think you just you said that whole sentence so casually. I tweeted this out and then that guy, Marcus from The Profit replied, do you know Marcus? What do you mean? The guy from The Profit replied, like, how did this even happen?

SPEAKER_01
No idea. I have no idea who he is. I mean, I know him as a celebrity.

I know him as a celebrity, but I don't like I've never spoken to this person in my life.

SPEAKER_02
Your random tweet about your mother-in-law gets to him and he writes back, Dear Smithie Soudine, right? Her name. Yeah. Both Bed Bath and Beyond and myself would like to invest in your business. If these are your designs, they are outstanding.

And then the best part and believe me, I know pillows.

SPEAKER_01
And then the way that he originally communicated to me was he replied. So he he tweeted that on his own, like in front of his old audience of like 600,000 people. He replied to my tweet and he goes, Contact me, I would love to sell this in Bed Bath and Beyond.

And I go, here's my email. He emails me. It goes straight to spam for some reason.

So I'm thinking like this might be us. What I don't know. Is this really you? So anyway, I connect them and now they're meeting and he shared it on his Twitter that he wants to like meet her pretty wild, right? So like, I better be I better get the fucking will for this one.

I deserve something.

SPEAKER_02
Yeah, you're going to get like a loaf of pumpkin bread, but still pretty good. Yeah. Son-in-law of the year, Sam Parr, I did not know that's what you were. That was the new year's resolution.

Good job. This is crazy that it got picked up like that. And good for her.

This is such a cool story of, you know, how old is she? Right? She's probably in her what?

SPEAKER_01
Like, she's in her fifties and basically her, you know, my wife is 31 and then her other daughter is 27. And so she was just like, my kids are grown. I've got time.

What should I do? And she loved us. So she always had an entrepreneurial spirit. Her husband is an entrepreneur as well.

And she helped run their moving business. And they were like, let's, you know, my husband retired. I've got free time.

I got to figure out something. And she'll just start sewing these pillows. And she had the gumption to go and get this website built for like $3,000.

Like she found a developer to make the website. She gets on Etsy and she, I teach her, when I say teacher, I don't actually teach her. I was like, yeah, I think I bet I was like, I bet you Etsy has a way that you could run like a hundred bucks worth of ads.

She runs like a hundred dollars worth of ads and gets a handful of customers. And from there, she spent no money, basically, on marketing. I'm like, how much are you spending on marketing? She's like 300 bucks a day.

And she's like, no, no, no, like over the past like two months. And I was like, scale that sucker up, baby. And she's like, nope, I'm happy with the workload.

This is fine. It's going good. I like it.

And her customers are coming back and forth. Now what she does is she goes into all the door building or the New York City. There's fancy high rises with dormant and she goes to all those buildings and they're buying their pillows to put in the lobbies of the.

So she's got like these like contracts, these wholesale contracts.

SPEAKER_02
That's what I was going to ask you, because the most annoying thing in the world for me is any business story that's like, I had this idea and then it worked. And it's like, yo, yo, yo, what about the middle part that I'm going to have to do of like getting a tour? And what did you do? How did you actually get the initial sales? So do you know, was it just post on Etsy and Etsy brought some traffic? Or did she sounds like maybe she went door to door and kind of was showing her product to some people and got that to mind?

SPEAKER_01
Well, she did what she did. What a lot of like she didn't do any like crazy hacks. She basically had like 10 or 20 friends, including me, like buy her pillows at cost through Etsy.

We left a review. She started getting reviews. She ran like, I literally think it's $100 worth of ads.

The customers love the pillows and they started telling their friends about it. And it was mostly all word of mouth. And then now she starts going to these doorman buildings to get more sales.

But it was a very word of mouth business. So like, I'll be with her and like customers will call her and she'll just pick up her cell phone and just talk to them. I mean, it's it's like a small business where there's not really any hacks.

It's just been word of mouth.

SPEAKER_02
Dude, so many amazing things about the story. I'll tell you three of the amazing things. Number one, that you tweeted this and it got in touch with the guy who from Bed Bath and Beyond, who's going to now get her to Bed Bath Young.

Number two, your mother-in-law in her fifties decides to like just like start a business, become an entrepreneur. That's the second most most impressive thing that she took the action and actually did it. How many people do you know that would love to do it, but count themselves out? She didn't count herself out.

I really respect that. Number three, that she found her version of enough. It's hard enough to win.

The even harder part is to actually enjoy the win and not let the wind turn into a loss because you you start to stress out and try to keep up with the thing or try to grow it, try to keep going because you feel some stupid pressure to keep going. So being able to say, no, no, no, this is how I want my business to run on her terms. Even more respect for that.

And actually, I got a fourth bonus one. This guy saying, and trust me, I know pillows, I am now going to end every tweet with some version of that. Like if I'm like, everyone's like this app and believe me, I know a thing or two about apps like what a gangster just style of speaking.

SPEAKER_01
I love this. I'm totally stealing this. You're going to see this.

SPEAKER_02
My next 10 tweets, I'm going to end like that. It's like when Trump used to end a tweet with like the emotion, like instead of emojis, he would be like, you know, the border is not safe. Sad. He would always end his tweets like that.

SPEAKER_01
Well, it's kind of smart to this guy. This guy probably has no idea who you and I are and he didn't give a shit. But he probably saw the engagement of the tweet and he's like, well, if I could like pounce on this and just get like a little bit of like interesting press, like this could or not really press, but get impressions.

Like it could be worth it to them. And who knows if I told Smithy, I was like, have your hopes low. Like who knows if this is going to work out.

It's a huge company, even though he's on the board or whatever he is. Like that doesn't mean anything's going to happen.

SPEAKER_02
But like you need to be given her advice anymore. I think she needs to be giving you advice from now on.

SPEAKER_01
Well, I agree. I agree with that. It was a little more a therapist session, although she doesn't need that, but it was a more like, oh, who knows? You know, I don't want you don't get your hopes up.

SPEAKER_02
All right. Well, Sam makes the will. Congratulations, dude.

SPEAKER_01
Yes. Congratulations to me. I have a bunch more interesting stuff.

Do you want, do you want me to dive in? Yeah. Yeah. Give me another one. There's these ads I've been getting and it's by this company called Mad Muscle.

So you actually, it might be easier if you just go to Facebook ad library and type in Mad Muscle and they have these animations. It's a popular ad I see all the time. Where it's these cartoon looking guys.

One picture is like a guy with kind of a beer belly at 20% body fat and then a guy that's ripped at 10%. And like it's very eye catching ads that grab your attention. And they have got these other ads where it's like a guy doing a bicep curl.

Very catchy ads. They're very catchy ads. I get this ad like crazy.

And so I was curious who's behind it. And I found it very interesting thing. I do this with every ad that's catchy.

I go to the website. I scroll all the way to the bottom where it says like trademark and then I'll say like the real name of the company and then I'll research the company. So check this out.

There's these two guys in Ukraine. They started this company when they were 25. Their name is Ivan and Dmitry.

Originally the company was called, well, the whole holding company is called Ammo. So AMO. But they've got three arms of the business.

And the first part of the business was Ammo publishing. Listen to these numbers. So they kind of created like these, these little clickbaity like news websites.

And then again, eventually they geared it toward moms. And so they have headlines like elderly couple of divorces after 53 years of marriage. Later man sees ex-wife dating in a cafe.

And it's an article. Then they switch to Facebook videos and they get crazy viral. And so at this point they have 53 million followers on Facebook.

They have this thing called Amo Mama, which has 14 million. They have Amo Nostalgia. They have Amo News.

It's almost sort of like, I guess you could say like a fuck Jerry, where it's like a social first news company. They get huge. They get 53 million followers.

From there, they create this thing called Amo Pictures. Years or not years ago, but a few months ago, you mentioned these guys that have soap operas on YouTube. And that is exactly what Ivan and Dimitri pivoted to next.

So they created this YouTube channel called Dramatize Me. Dramatize Me has 2.4 million subscribers and 500 million views.

So a lot in the average video is something like 20 or 30 minutes. And it's these actors like acting out a soap opera. And you could you could tell that a lot of the stuff is dubbed.

So they film it one time and then they have dramatize me in different in different languages. And so they have different pages for each for each language. From there, they started launching these apps.

And so their first big app that they launched, it was to help women exercise on their periods, which I guess when you're menstruating, I guess like you feel crappy and you don't want to work out. They created an app that helps you do that.

SPEAKER_02
That's got to be the hardest sale to make. What kind of extra degree of difficulty did they take as an entrepreneur? We are going to help somebody do something they don't want to do right at the time that they don't want to do it.

SPEAKER_01
Wow. Yeah, I don't know. I obviously I don't understand that that how that feels.

But I guess there is a need. Then they launched this thing called Unimile, which is a healthy meal plan app that costs twenty dollars a week. So clearly they must have high churn if they're charging twenty dollar a week right off the bat.

And then from there, they create mad muscles, which is the thing that I saw. So their website, this website for mad muscles, according to similar web, is getting 11 million visits a month. It's insane.

SPEAKER_02
Wow, five hundred thousand followers on Instagram.

SPEAKER_01
And the app has thirty five thousand reviews. And so these young guys, they started this company when they were twenty five, just like four or five years ago, according to LinkedIn, they now have close to four hundred employees in Ukraine. These young guys that nobody, at least in America is talking about, have this massive media empire in the middle of Ukraine.

And they are like the scrappiest people that I've ever seen, because they're just like launching stuff and they're like, oh, that works. Let's do this spin off. Oh, it looks like they all have a similar problem they want, I guess, to work out.

And we have we have a lot of middle-aged women. They want to work out on their periods. Let's create this thing.

Oh, looks like workout apps was cool. Let's create one for men. And they are like it.

This is an example of what we've talked about many times of these just like scrappy people who just they're. I don't want to say soulless because that sounds negative, but they just follow the numbers like crazy and they don't overthink it. What's that meme that you were talking about the other day? It's called like the the mid-wit meme, which is like the in the middle.

It's like create a beautiful product, study the market, whatever, yada, yada, yada. The one on the left with the idiot. It's like just launch it and just keep iterating and just do whatever the customers say.

And the, you know, the smart person also says that. Launch it and see what works. Yeah, that's exactly what they're doing.

These guys, it's it's so fascinating how they're running their company. All right, everyone, a quick break because I want to fill you in on a little experiment that I'm doing. I've got a new project.

It's called Moneywise. It's a personal finance podcast for high net worth people or young people who are on their way to becoming a high net worth. When I made a little bit of money, I didn't even know how much money I should be spending each month.

Should be 10,000, 30,000, 50,000. And I didn't really have a lot of people to ask. So I created a podcast called Moneywise because I wanted to figure out what are some of the things that people who have a lot of cash and who have a high net worth, what do they do with it? The first episode is with a friend of mine.

He sold this company for $200 million when he was 31 years old. He gets super transparent about his monthly expenses, his portfolio, how his impact is happening, this everything. And so I want you guys to check it out.

It's called Moneywise. That's one word. You can find it on my Twitter bio.

I'm the Sam Parr or you can just type in Moneywise on Apple, Spotify and YouTube. All right, back to the pod. All right, everyone, this episode is brought to you by the product boss.

It's a podcast hosted by Jacqueline and Mina, their friends of mine. They're part of the HubSpot podcast network. And it's a podcast about taking your physical product sales and strategy to the next level.

And they deliver the podcast in an hour long workshop style strategy. Some of their most popular episodes are debunking the myth of daily social media obligations, which dives deep on how you can grow your social media presence from an audience perspective and get audiences eager to buy your products without feeling overwhelmed. They give a comprehensive playbook that's filled with tips and strategy for building a big audience that align with your business objectives.

So if this interests you, check it out. The product boss, wherever you find your podcast.

SPEAKER_02
This is a crazy find. Get on you. Props, Sam, with the Sam Parr special, finding this random app in the Ukraine or this company.

I am impressed and confused. I'm impressed because clearly these guys are awesome and they're smart and they're figuring stuff out and they've built a really cool set of products and what looks like a pretty cool company. I'm confused because I'm like, they are doing four separate hard things at the same time.

And I'm confused about that strategy. But, you know, this is actually pretty common when it comes to startups in Eastern Europe. I've actually seen this several times, which is because they don't have a lot of venture capital, it's like bootstrap driven.

And so they make businesses that are working and one business like unlocks the next or they discover the next opportunity or maybe one taps out. But it's still good enough to stay as a business. And so they end up with this like conglomerate of like four different things.

And I've seen this like 10 times now. So I'm actually not surprised that this is what's happened here, but to go from publishing to then their pictures arm, which is like, you know, their, their Hollywood arm or whatever that's making movies and shows or whatever to apps. You know, like those are not related really.

Like you can kind of squint and be like, oh, we use the media to promote our apps. Okay, cool. But what about these like YouTube shows? Like, or just in general, like maybe just spend money on Facebook ads and don't do all the other stuff.

So I am, I'm simultaneously impressed and confused by this.

SPEAKER_01
Well, first of all, I was not able to find any news about them. There was just like, even in Ukraine and Russia, there was very little information about them. I'm like, what is going on? This app has 35,000 reviews.

I can't find anything about them. I had a search to find the owner. I eventually found their LinkedIn profiles, but it was really, really hard.

And whenever that happens, I'm like, all right, I'm interested. I got to figure this out.

SPEAKER_02
You can tell how successful an entrepreneur is. Like there's many ways. Let's say I said, Sam, I'm going to give you an hour locked in a room with this entrepreneur, you have to figure out if they're going to be successful or not, or how successful they're going to be.

And there's many questions you could ask them. There's many, you know, like, you know, ways you could quiz them to try to see if they're good or bad. But one signal that just really never fails.

If you go to their, like videos, their pictures section and you go look at some of the thumbnails, the titles and thumbnails for some of their things. It's exactly what you talked about. And people who do this, these people never lose.

So here's the first one. Because they don't give a shit. Girl sends girl sent selfies to her boss and then she's looking like worried.

Next one. Gender reveal went wrong. Question mark.

SPEAKER_00
Third one, right?

SPEAKER_02
Like grandpa in the gym. Dot, dot, dot nailed it. And it's like, these are things that human nature must click and must watch to find out how the payoff is.

And this is like universally broadly appealing content, right? People love to see the heartwarming thing or the gossipy thing or the like, you know, the major screw up in some high stakes situation. Those are things that people have to watch. And you know that if somebody is creating content like this, it's just a matter of time until they create a product that goes mainstream.

Because they understand what makes people tick and what's going to get the click and what's going to get the conversion. And eventually they'll stop making silly videos or the stop writing, you know, funny tweets or posting on a meme Instagram page and they'll work on a bigger product. And I see this all the time.

I see this with younger people, but just in general, um, if you're running that, that goofy, uh, you know, like, uh, TikTok account that's going viral, it makes no money, but you figured out how to get people to watch your videos, what makes people click, eventually that's the same person that's going to have that really successful DTC brand or create that app that goes, you know, to the top of the charts, because they just get it when it comes to human nature.

SPEAKER_01
Well, I remember when, um, I first started the hustle, we got 50,000 subscribers in a short amount of time and Tim Chen was the founder of Nerdwall. Nerdwall, it's now a publicly traded company. They write like articles for the best credit card or whatever.

And he was like, Hey, I want to invest. And I'm like, you don't even, I was like, dude, I don't even know like how we're going to make money. And he was like, well, look, I know enough to know that if you're good at getting an audience, making money off that is actually easier.

And I was like, what, what are you talking about? Like this, this wasn't that hard to do. He was like, well, it's hard for many people. And Nerdwall is kind of that, that answer where it took them three years to get to like, I think 5 million or something like that in revenue, but in year four, they got to like 30 million in revenue because it took them three years to rank and Google for people searching best credit cards.

It's one of the hardest terms to rank for. And now I, as I've grown and I've understood this, that if you can get an audience and you can get eyeballs, as long as they're ideally, it's a math equation where it's like, you want, it's like a, the equation would be like values equals the amount of influence you have over them times their spending power multiplied by the amount they're willing to spend. If you can like do it, maximize that equation, you can build a big business and actually making the product oftentimes is easier than getting the audience.

SPEAKER_02
100%. And people who understand how to get an audience, they're going to win. It's the same way that when I meet people who are like elite at a video game, like a hard, a worldwide video game, it's just a matter of time till they're fatigued of that game and they decide to play the next game called business.

And guess what? The same, you know, willingness to grind, ability to figure out the meta strategy, ability to coordinate and collaborate with their team and communicate at very fast speed. Like that's all going to work once they, once they just pick a different game. So it's like, you know, that or the, the sneaker flippers, the eBay flippers.

You know, when we started this podcast is called my first million, I was interviewing people, how'd you make your first million? And one of the things I always asked them, like one of my favorite questions is, if I had, you know, if I was filming a documentary of you back when you were 13, 12, 13, do you think I would have known that maybe you would go on to do such interesting things? Like, was there anything, what I have seen at that time, you were doing something unusual for a 13, 14 year old? And at first the reaction was like, no, I was just a normal kid. But then you ask, you're like, so what were you doing for fun? And they're like, well, actually I was, you know, my neighbor had these extra golf clubs. And so I actually realized that you could sell them on eBay.

And so I was, I would go to old people's houses. I'm not going to the door, ask if I could see their golf clubs and I would buy their golf clubs and go flip them on eBay. You're like, okay, it's just a matter of time until you elevate from flipping golf clubs to whatever it is, SaaS software, whatever the next, the bigger game is.

But that's like such a high, like likelihood of success or so highly correlated with, with success for people who have that background.

SPEAKER_01
All right. Let me, can I go, can I give you one more? We're going to do one more little small business one.

SPEAKER_02
Yeah, let's do it.

SPEAKER_01
All right. So go to this website. It's dumpsterenterprises.

com.

SPEAKER_02
All right. So should I, is this not safe for work? Okay, here we go.

SPEAKER_01
It's safe. It's exactly what it sounds like. So this guy joined Hampton and I saw that his company was called dumpster enterprises.

And I was like, dude, what the hell is this? Tell me everything about this. And so I was like, we're on the record. I want to talk about this in the pod.

So whatever you tell me, is that okay? He's like, yeah, I would love to do it. So I got his permission. And so this guy named Ian, his background is basically that he learned a little bit about SEO and web design.

And he started making like, just a handful of like, how to make money websites. And it was like, oh, this is all kind of only going okay. And so we like randomly met this guy because he was trying to rent this guy, Ian was trying to rent a dumpster.

And he started like looking up the best like vendors to find in order to bring like a dumpster to his house. We're talking like dumpsters when you move, like you want a little bit of a bigger dumpster that you keep for like two weeks. And he meets this guy and he's like, dude, I don't know how to do any of this SEO stuff, but I know all these vendors that are similar to me.

And this guy's Ian like, well, can I have the vendors and maybe we can work out a deal where I'll like pay you for like giving me this vendor list. And so he does that. And so after two years, he builds this website called dumpsterenterprises.

com. And if you scroll down to the, our notes document, this guy was pretty crazy. He gave me his full P and L for 2023.

And I was like, can I, can I read this? He's like, yeah, I don't care. So he gave me his full P and L. So in the year two of the business, he did $2.

1 million in revenue. And the way that the business works is he ranks a little bit on search. And I would have to, we could look through the P and L, but we could probably figure this out.

It looks like he only spent $26,000 in advertising and marketing. So he's not spending that much money on ads, but some money in ads. And so he did 2.

1 million in revenue. And the way his business works is you type in which is area code or zip code. You need a dumpster in.

And then he forwards that lead to a handful of vendors or dumpster providers that he has vetted. They pay him, let's say $100 for that lead. He's able to profit 50 because that's how much it costs him to get the leads.

And he made about, it looks like he paid himself, but the business also made about $280,000 in profit. And he was like, this is a business that didn't take me a long time to set up. He goes, I work a few hours a day and I travel a lot.

And it's like, it's kind of a business that's been on cruise control a little bit. But I saw this and I was like, dude, there's a freaking business built in every niche that I never even would have thought. And so this is like a little, little example of people in our YouTube comments criticized us for talking about like big companies, billion dollar, $100 million companies.

I want to give an example of an interesting small business. We've done that twice, Smithy, Home Couture and now dumpster rental enterprises.

SPEAKER_02
This is super cool. This is a good blueprint, by the way. We've seen this now several times here as we've been doing the pod, which is you take a industry that is well established and local, like it could be dumpster rentals, it could be, you know, road painting or parking lot painting.

It could be senior living facilities where they need customers. But the typical owner of those businesses knows nothing about SEO or SEM. And if you just say, cool, I'll create the website that just does the lead gen for whatever it is.

And you're like, I'll bid on the Google keywords. I'll create the easy to use website. I'll grab the customer contact info and then I will pass you the lead and you're going to pay me some fixed amount per lead.

That's just a blueprint we've seen work over and over again. And it works even better the higher the ticket, right? So like senior living, for example, the people who people will end up spending hundreds of thousands in rent over, you know, a three or four year time period of renting a bed in a facility or pool construction. It's like a, you know, $30,000 project or something like that.

SPEAKER_01
And so we had a friend, you and I had a friend, or I don't know if you knew him, Dave Grossblatt, he had swimmingpoolquotes.com and he was making two million dollars a year and it was basically like he only made his money four months out of the year. And so the other months he would just chill.

SPEAKER_02
Without having to do the swimmingpool stuff, right? He's not actually going and doing the thing, right? It's like that quote, you know, like the biggest taxi in the company, taxi company in the world owns no tax. He's the biggest hotel company in the world owns no hotels like Airbnb or Uber.

SPEAKER_01
Well, the medium, the medium size.

SPEAKER_02
The most medium size pool mogul. Bakes no pools, builds no pools. And so, you know, high ticket and then if that, how old school that industry is.

So how much of it is mom and pop operators who don't know how to do Google ads and don't know how to do SEO? That arbitrage right there is like such a formula for a five, $10 million business that you can build by yourself working, you know, very, it's a very good lifestyle business. It's not hard work. You don't need a big team.

You don't need a lot of funding. You don't need any of that.

SPEAKER_01
But sometimes they can be huge. So I've been doing research in this industry for a long time because I was obsessed with trucking. I talked about a ton.

I almost went into that business and there was a bunch of people who are doing it for trucking, meaning the trucking industry. The higher head truckers, right? Yeah. So the trucking industry has a huge short, there's a shortage of people who have their commercial driver's license.

And so if you can get someone who has their commercial driver's license and send them to a trucking company, they give you this massive finder's fee. But the biggest industry that I found that this works in is lawyers. So I found there's like a site called like superlawyers.

com. That's owned by Thomas Reuters, a huge multi-billion dollar, tens of billions of dollars company. But there was like a lot of the early web 1.

0 businesses that I looked up were affiliates or lead gen businesses for lawyers. Because if you look at what the most expensive, and this is how you know it's a big industry, you can just go to Google Keyword Finder. I forget what it's called now, but it used to be called Keyword Finder.

You could type in the word lawyer and it will tell you how much you have to pay in order to get a click from Google or the word lawyer. Now, if you type in something even crazier, like mesophiliuma lawyer, it's like a thousand dollars a click, meaning only five percent of those will close. So this company is having to spend, I can't do that math because I'm an idiot, tens of thousands of dollars in order to acquire a client who wants to sue someone or whatever for mesophiliuma issues.

Like it has the highest cost per click I've seen is lawyer related. And I've seen multiple of these lead gen companies for lawyers that are doing hundreds of millions in revenue.

SPEAKER_02
Lead gen. Yeah. Incredible business blueprint that really if you just have one skill, you just need to figure out the niche to apply it in, the one skill being, you know, SEM, search engine marketing, and how do you use that search engine marketing in a field where the people who run those businesses aren't great at it. And if you can just become great at it, it's a big winner there.

I got to ask you, have you seen this Apple Vision Pro thing? And what do you think about this?

SPEAKER_01
I haven't tested it yet, but I've seen it. What do I think of it? On one hand, I have the boomer mentality of like, this is sad, this sucks, we're all going to be in this. But on the other hand, I'm like, it's pretty sick.

Like they push the envelope. It's pretty cool. I think it's kind of cool knowing that the current version is going to be the worst version that ever comes about.

And that first version is pretty, seems pretty awesome. Pretty dope, yeah.

SPEAKER_02
Yeah. What do you think? One to 10, how bad do you want one?

SPEAKER_01
I don't want to own one. So not at all. But nine out of 10, I want to go to the Apple store and try one.

SPEAKER_02
What are you? Yeah, I didn't buy one. And like the bar for me to buy something is pretty low. Like I'm a pretty impulse driven person.

Like if I'm just curious, I'll just usually get something.

SPEAKER_01
It's not an impulse buy price.

SPEAKER_02
It's not, but like, you know, I kind of justify anything that's in, you know, trying new tech that that's kind of my, that's kind of my job to do, to do things like that. So I don't do that, but I've been, I have three VR headsets already sitting in the corner of my room just staring at me like, really bro, you're going to get another one of these. And each one I tried them on.

I was like, wow, this is so impressive. All right.

SPEAKER_00
That's enough.

SPEAKER_02
I guess I'll put this down and never put it back on. And that's what's happening with every VR headset. So I'm afraid that that's what's going to happen with this.

I did watch a bunch of the videos.

SPEAKER_01
I was like, I use my Oculus for hours a day on the day that I bought it. Right.

SPEAKER_00
Yeah.

SPEAKER_01
Like that's about it.

SPEAKER_02
Every time I use it, I use it for four hours. It's just a little time. Did you watch the Casey Neistat like review video? So good.

So good. So good. So he goes, he puts it on and he's like, I'm so excited about this.

He walks around New York and he basically goes on the subway and he goes to Times Square and then he goes to like a Krispy Kreme and he's using it and he made a great video about it, which is less like, let me review the features and be like, how good is the field of view? Is it 110 degrees the right number? He doesn't do all that. He's just like, I actually want to just like use this for fun and go see like, you know, what it feels like. And it seems like everybody's takeaways kind of the same, which is kind of a magical experience.

You feel like you got a glimpse of the future, but it's only a glimpse. This isn't the future yet. And but you see like, oh, okay.

Five years from now, this thing is going to be incredible because they're going to solve all these annoying problems. It's going to become lighter weight. They're going to get rid of this cord that's a battery that I have to put in my pocket while I'm using it.

They're going to make it so that I can see my phone while I'm using this if I want to. It's going to be as small as a pair of glasses. Exactly.

And so that's pretty exciting. But it did remind me of something that I think is forget the Apple Vision Pro for a second because, you know, whatever, it's just a device. There's an incredible blog post that this reminded me of.

And I think that this blog post is one of, if I had a Mount Rushmore of blog posts that informed my way of thinking as an entrepreneur, this is one of them. And it's this post by Paul Bukite, who is the creator of Gmail. And the blog post, I think, is called, if you're great, you don't have to be good.

And what he's talking about was the iPad came out. So the iPad, he wrote this right the day after the iPad was announced or released. And all of the reviews were crushing Apple being like iPad, what a flop, right? They're announcing this big deal.

But this thing, it doesn't have a keyboard. It doesn't have a USB port. You can't even do this with it.

You can't do this with it. And the guy who wrote the blog post makes a point. He goes, people said the same thing about Gmail when we first came out.

And he's like, we didn't have time to do certain things. So he's like, for example, a dress book. He's like, we didn't have time to build it.

And so we shipped it without it. And people were just killing us. Like, oh, my God, this doesn't even have an address book.

Oh, it doesn't even have this. It doesn't have this. And he's like, we thought, oh, man, we might fail because of this.

He's like, but what saved us and the same thing that's going to save the iPad is that when you, like a hit product is not a hit product because it's good in every category. It's a hit product because it's amazing. It's great in one to three categories.

And he's like, for Gmail, we were like, cool. We're going to do, I don't remember what they were exactly, but I think it was like unlimited storage or like just like 10x more storage than the previous email provider. Well, the Hotmail was given you.

Like Hotmail was giving you 20 megabytes. These guys were giving you like, you know, two gigabytes. He's like, the second thing was super fast search so you could find any email.

So he's like, even though we didn't have your address book, if you just typed in somebody's name, you'd immediately find the last email from them and that you could just use that email, you know, to contact them again. He's like, and the last thing was like threaded conversations. He's like, you know, basically the ability for each email not to just be its own thing, but like every reply in one email thread, you can just see it all together.

And he's like, we just wanted to be great at those three things and we delivered to her great at those three things and it worked even though we were missing these things that the experts all told us we, you know, we would get slammed for. He's like, the iPad is the same way. He goes, the iPad does not have those ports.

It doesn't have the USB. You can't connect a keyboard. You can't do all this right now.

He's like, you know what it's amazing at? It is great in that if you turn on your computer, it takes like a minute and a half to get to like being able to use a computer like it has to boot up and has to go to the login. He's like, with an iPad, you literally click the button and it's ready for you to use instantaneous. He's like, number two, it's great for watching videos on your couch.

It's like, you can't, it's not super good for productivity right now. But man, is it amazing just to be able to walk around with a screen that you can watch videos on? He's like, it's 10x better than the previous way. And so I kind of, when I looked at this Apple Vision Pro, there was a bunch of people that were like, oh, it can't do this and it can't do that.

And what I've learned is don't discount something because of those kind of those limitations. Basically fine, doesn't have any extreme strengths because if it has a couple of extreme strengths, it's actually going to be a winner. What does it? There's this one ad that I think shows one of the extreme strengths.

Watch that ad for a second.

SPEAKER_01
Yeah, it's awesome. So basically you see everyone else on their iPhone on a small screen and then they on an airplane.

SPEAKER_02
It's a canning across the rows on an airplane.

SPEAKER_01
And then you see a guy with the Apple Vision Pro and it's a, you see what he's seeing and it's a movie theater. He's watching a Napoleon and it looks like he's in movie theater where everyone else is looking at a little three inch screen.

SPEAKER_02
Exactly. He's, and so you think about what is the, what is this thing great at? Because that's the signals of like, is this going to work? Is this the future or is it not? I think one that you can identify is the ability to like, why would you ever go to a movie theater if you had one of these? Because you can have a, even better than movie theater experience. You're at home.

It's a full screen. Like everything you can see is the screen and even better you can like actually like change the surroundings. You could be in the jungle with the theater or you could be on, or you know, in this case, you could be sitting on an airplane and have the theater come to you.

SPEAKER_01
Are you imagining somebody in a jungle?

SPEAKER_02
What I meant with that was like, you can change the scenery behind in the, in the thing. In this case, it's where he's actually sitting is on an airplane where like nobody else can see what he's seeing. So it's private, which is cool because I hate kind of on an airplane when like you're working or whatever your type of emails and the person actually can just read everything.

So it's, it's private.

SPEAKER_01
I sat next to a guy on the airplane and he was an old guy. And so his, the text on his phone was huge. Yeah. And I can see him talking to his assistant and I can see his name and I looked him up on Wikipedia and it was a famous producer. And I'm like, Oh, it makes sense.

This producer lives in this city where I'm leaving from. And so like I understood I knew like all about this guy just from seeing his text messages is weird.

SPEAKER_02
So I think private private video is one way that this is great. I think the second way that it's great is like the theater experience. I think the third is like any sports or concert experience.

So being able to sit courtside and watch an NBA game with this thing from home. It's like you take a $50,000 experience that only the richest of the rich can have. And now anybody's going to be able to have it with this.

And that I think is super, super cool. And I think there's a bunch of reasons why this thing is not great yet, but I think that is amazing.

SPEAKER_01
I'm such a neck beard that like Sarah wanted to go to like Greece or something to like see whatever the famous stuff they have there. And I just looked it up on Street View and I was like, Got it. It's got it's all right.

Isn't that beautiful? You have your camera taking a picture. And this would make it so much better. I'm just not going to leave my house ever again.

No, I think the I think it's going to be cool. I just don't want I don't want to I don't have a need to own one yet, but the flight thing actually is pretty convincing.

SPEAKER_02
Yeah, that and I was like what an example of an ad that one ad is like 15 seconds. There's no words. There's no dialogue and it sells the thing for you.

Right. Like it out is the most convincing ad I've seen about this whole thing. More convincing than all the reviews and it was 15 seconds with no words.

SPEAKER_01
Do they crush it, man? Apple crushes it on those things. All right. Let me give you a quick follow up.

So this follow up is very well, you'll see in a second. But basically, do you remember when we talked about you buy them?

SPEAKER_02
I feel like you talk about you buy them every fourth episode now. What's going on with you buy them?

SPEAKER_01
So you buy them. They I talked about it in April of 2021. So it's been a few years.

So you buy them was launched. I don't actually know when I think 2014 or so. They started out actually as a Kickstarter and Indie Go Go thing.

And the whole thing was that you pay 80 bucks and you send them a piece of your poop and they look at your poop and they tell you all about your your gut, which I guess you can find illnesses through your poop. And it was started by these three people, but two of them eventually started dating and got married. Well, turns out that it was all well, first of all, they raised from Andreessen Horowitz.

They raised from YC from 8 VCs. So they raised in September 2018, they raised $100 million and a $600 million valuation from Y Combinator as well from the best investors there are. Turns out it was all a scam.

And like their tests were nonsense. And the way that it worked was basically that you would send them your poop, they sent you back bullshit results, shit results, bad results that they weren't legit. Yeah, pun.

They just completely made it up. But then what they would do is they would bill your insurer $3,000. And so in doing this, they made roughly $35 million from insurance companies.

So it was insurance fraud because it was bull crap tests. And then the two husband and wife couples, they sold $12 million worth of their shares. Well, fast forward a few years after they raised their funding, their office gets raided by the FBI.

And turns out the whole company was a fraud. It was one big fraud. It was nonsense.

And I was curious as to what happened to the founders. I was like, man, did they get sentenced yet? Because I know that they were definitely were guilty. Turns out they fled to Germany.

And here's the update to the case and the story that we did in 21. They're still in the lamp. They're international felids in Germany.

They've never been caught, totally worked. Crime does pay. They did not get in trouble.

That's the update to the story. I was curious. I was like, what happened to these guys? Where are they now? They're just chilling in Germany.

For some reason, they got away with it.

SPEAKER_02
They're about to get like a Netflix deal on top of it.

SPEAKER_01
Yeah, they've completely gotten away with it. Nothing bad has happened to them. They got the money, they ran away and they're happily married.

And it worked.

SPEAKER_02
In love, rich, living in Europe. Free.

SPEAKER_01
It's an extended honeymoon. They completely got away with it. Is that insane?

SPEAKER_02
Yeah, that's crazy. Also, I feel like Germany is not like the place I think about. When I'm like, they ran away and, you know, hid in some country, got away with it.

It's like, really, Germany should be able to find it. Not like some small island somewhere.

SPEAKER_01
Well, I was reading their Wikipedia and at the bottom of the intro, it said like, they currently are international fugitives living in Germany. And it said, they have no intention of coming back to America. Like, yeah.

Duh.

SPEAKER_02
And do you think, how do they know they're living in Germany still? Like, wouldn't they just leave if it's not in Germany?

SPEAKER_01
Maybe they're, I don't know. I don't know, but they know that they're in Germany and they've completely gotten away with it. So they've raised $100 million.

They stole $35 million from insurance companies. So we're talking $150 million close to, they know they're in Germany and they're just chilling. They've gotten away with it.

SPEAKER_02
One of the most successful Indiegogo projects of all time. Is it really? Yeah.

SPEAKER_01
Given the outcome. Money, marriage.

SPEAKER_02
Money, love, fame.

SPEAKER_01
Great European lifestyle. Did you see that crypto documentary on Netflix about, remember the, what was it called? What was ICO scam that these like two Brooklyn kids did in like 2020? You remember that?

SPEAKER_02
I didn't watch the, I know what you're talking about. I didn't watch that one.

SPEAKER_01
What was it called? Or what was their scam called?

SPEAKER_02
I have no idea. I just saw the Netflix like trailer. That's all I saw.

I remember the scam. I saw like 20 crypto scam movies and I'm like, I think I'm good on that category for a little while.

SPEAKER_01
Well, we were making fun of them because we were like, no, I don't want to give my, I don't want to invest in any person who says they've got some amazing technology and they've got perfect teeth, a red Ferrari and abs. And we were talking about this guy and obviously it was clearly a scam. They paid Floyd Mayweather to endorse it.

They paid, what's that guy? DJ Khaled to endorse it. It was like clearly a scam.

SPEAKER_02
And they, and this founder of Ubiom Jessica Richmond, her background, Stanford, Oxford, Google and McKinsey.

SPEAKER_01
It's crazy, right? By the way, she lied about her age. So on her, like everyone was like, dude, you're not 30. You look 50.

SPEAKER_02
And her weight too.

SPEAKER_01
No, she completely lied about her age. Like it was like a known secret in Silicon Valley at the time that this woman, because she was, no, I know what it was. She made Forbes 30 under 30.

And everyone was like, dude, you are not under 30 years old. That's hilarious.

SPEAKER_02
The 43 year old on the Forbes 30 to 30. Yeah, she completely lied. Everybody on their about us page on the IndieGo.

Each person has like their background, like where they went to school. And then some people like, so for her, she's got Stanford, Oxford, Google, McKinsey. But for other people, they don't have like four impressive things.

They just went to undergrad and then that was it. So they just added like random taglines under them. So it's like Jennifer from customer care, cool under pressure.

Yeah, no shit. Samantha customer care, appetite for knowledge. Another one, hunger for fraud.

Absolutely no conscience.

SPEAKER_01
Great at hiding. And you could like look Google her name and you could kind of see some pictures where she's not wearing makeup and she's just like a, it's like a normal photo. That's not like a press photo at the time of a lot of these photos.

I think she was supposed to be 29 years old. And if you look at some of these like YouTube videos of her, so there's a YouTube video in 2016 of her. And I think at this time she was supposed to be like 28.

She looks 40. She could be even higher than 40. It's obviously that this woman or it's obvious that this woman is not.

SPEAKER_02
Old soul. And people are like, no, you're just old.

SPEAKER_01
Yeah, it's like you are an old soul. You're an old body too.

SPEAKER_02
I mean, you're not under 30.

SPEAKER_01
Yeah, that's a real yes and yes you are an old soul and also so she married the co-founder. Yeah, the guy with the beard, they like fell in love and got married and and now they're it's like they're bonding Clyde. It's just crazy.

They got away from hopefully have someone who's listening to this has worked there can actually give us insight. But I looked for like any type of like update on this story that I could find and everyone just says, yeah, they're just hanging out in Germany. There's I mean, it sounds like they're living a normal life and they completely got away with it.

SPEAKER_02
The haters all said it was a fraud and the haters are right. Shout out to the haters. Yeah, it says listen to this.

SPEAKER_01
There's a headline says the poop testing startup founder who lied to get on the 30 under 30 list is now officially a fugitive. Yeah. And so I guess everyone knew that she it was nonsense. Oh, by the way, here's her age.

She's 47. She's 47 years old and two years before that when she was 45, she was on Forbes 30 under 30. That's a caveman.

SPEAKER_02
The husband, I mean, he just gets wrecked in the statement says defense lawyers have informed the government that Richmond is suffering from a serious medical condition and APTI is her caretaker. I mean, it's like you go to a party for the first time with your with your girlfriend and she's like, oh, yeah, this is my friend, Sean. My friend.

SPEAKER_01
And they're probably just he's like, yeah, he's like, he's like, all fucked up, man. He's shitting all over himself. He's got a wheelchair.

This guy is he's in a horrible spot. You guys should see this mess. He looks disgusting.

SPEAKER_02
I think we should do an annual update on these guys. Actually, let's mark it down the calendar every February 7th. We should just update still on the run.

Crime still pays, I guess.

SPEAKER_01
It is insane. Did Sam Bankman for you get sentenced yet? Dude, I don't know.

SPEAKER_02
I feel like the last thing I heard was like, oh, they just like removed five counts like real quick, just like on a Friday news dump when other stuff was going on. It was kind of BS.

SPEAKER_01
Yeah, he's I think he's actually not going to serve a lot of time. And then a Holmes, Elizabeth Holmes, how much time did she get? Was it nine?

SPEAKER_02
Well, she kept having babies and was like, I can't go to jail. I'm pregnant. And they're like, man, you just keep like you just you can't keep this.

You can't have maternity leave for prison. Like you can't just keep staying out of prison that way. And so eventually she had to go.

By the way, this is hilarious. The Wall Street Journal reporter described the efforts by the newspaper to track them down believing to believing that they live somewhere in central Berlin. And it basically says they located a building that was used for like the postal address for them and they were getting mail there.

However, they were unable to find where they were actually living. So I think it's the the building is in Germany, but that may now be where they're actually living, which would that feels more right. That we don't know exactly where they are as they're on the run.

SPEAKER_01
Maybe, maybe. Who knows. But that's the update.

We're going to come back to it in a year. Dude, they should just trap her.

SPEAKER_02
They should do like a honeypot. They're like, OK, how do we get it? How do we get her? We need her ego. So it needs to be like, we're having a contest for the like, you know, 40 under 40 Berlin.

SPEAKER_00
Yeah.

SPEAKER_02
And it's like, they know she's going to throw her hat in the ring. She just can't resist. She's like, I need the recognition.

SPEAKER_01
Yeah, dude, I watch cops all the time. That's my favorite show. And one of the ways that they catch guys who have warrants is they mail them a thing that says you won free Yankees tickets.

You have to come pick it up at this location. That's like a famous way to get. Have you ever seen that? No.

SPEAKER_02
Dude, they do this all the time.

SPEAKER_01
It's kind of the same thing. Yeah. And they'll get like, yeah. And they'll get like 30 of these guys with warrants in like a ballroom.

They go, everyone, all right, we're going to, you guys are all the lucky winners of the Yankees tickets. Congratulations. Here they are.

And then the police swarm in and arrest everyone. And they do like a, it's like a big thing. Yeah. That's what they need to do with her is a 35 or 35 and they're just going to get 34 dummies to come in to win this award. And they're going to honeypot this lady.

SPEAKER_02
You shouldn't be allowed to lie like that though. I mean, shouldn't be allowed to lie about winning free tickets. I'm against that.

I'm all for catching these guys. You shouldn't be able to get someone's hopes up like that. Damn. That's harsh.

SPEAKER_01
You know, the cops can lie about anything. Like, for example, if they're interrogating you and they're like, all right, we're going to turn off the camera. This is off the record.

It's never off the record. They have got other like voice recorders in there. They can lie.

Police can lie about anything. Or they could say like, we have your DNA there. They're allowed to say that you could say anything you want.

Yes. You can say anything. You'd be like, look, here's this zip, this bag.

We've got a hair of yours. We found this at the crime scene. Yeah. They get, you can say anything you want. So they can lie to you.

You can't lie to them. They can lie to you. Correct.

An officer is allowed to lie. Like when you're, when you're at, when you're getting booked, they 100% can lie to you. Rough.

SPEAKER_02
It's a rough world out there. All right.

SPEAKER_01
I don't know where to end it, but that's the pod. All right.

SPEAKER_00
That's the pod. I feel like I can rule the world. I know I could be what I want to put my all in it like no days off on a road.

Let's travel never looking back.